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DIY Marketing: Measuring Success Online with Google Analytics
Tue, April 18, 2017, 6:00 PM – 8:00 PM AEST
DIY Marketing: Measuring success online with Google Analytics
Presented by Frankston Foundry
When: Tuesday 18 April or Tuesday 17 October
Where: 1–3 Keys Street, Frankston 3199
Cost: $40 (Inc. GST)
Phone: 1300 322 322
Google Analytics is the most commonly used marketing analytics tool in the world, offering businesses invaluable insight into the health of their website and marketing effectiveness.
With all the data, dashboards and graphs offered by Google Analytics, it’s easy to feel overwhelmed. This workshop will make understanding key features simple, and help you more effectively evaluate your online business data.
• How to install Google Analytics
• An understanding of key website analytics terminology
• An understanding of how to measure key success metrics for your business
• A ‘cheat sheet’ to refer to after the session