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Digital Strategy, Marketing & Growth Meetup Berlin - 2017 YEAR-END SPECIAL...

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SAP

Rosenthaler Straße 30, 10178, Berlin

10178 Berlin

Germany

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with Stefan (Rocket Internet), Felix (chatchamp, Axel Springer Plug & Play, Audi, ProSiebenSat.1 Media), Julian (Dynamic Yield, personalization for IKEA, Mister Spex, LaModa)

Join us for an other awesome evening on 21.11.2017 at the Digital Strategy, Marketing & Growth Meetup Berlin this time at SAP

The Digital Strategy, Marketing & Growth Meetup Berlin is the Top 1 Marketing & Growth event on Meetup in Germany.

Get newest information, quality networking, get inspired, exchange ideas and insights about digital marketing & growth for your business and join our members: entrepreneurs, managing directors, managers and consultants from the top companies now at the event.

We have again awesome speakers. Our topics:

1. Challenges and Potential of Messenger Marketing for E-Commerce, Felix Schröder (Co-Founder of chatchamp, Startup of the current batch of Axel Springer Plug & Play Accelerator. Felix worked as Innovation Manager at AUDI and studied at TU Munich) presentation together with Felix Belau (Co-Founder of chatchamp, Startup. Felix developed Apps for SevenOne Media - ProSiebenSat.1 Media SE and studied at TU Munich.)

2. Personalization in eCommerce: Crafting Digital Experiences To Shape The Modern Customer Journey to grow your business, Julian Hillig (Market Development, DACH at Dynamic Yield, personalization for IKEA, Mister Spex, LaModa)

3. Setting Up a Structured SEO Performance Change Analysis to Avoid Costly Mistakes, Stephan Reiss(Director SEO & ASO at Rocket Internet SE, is laying out the SEO strategies for Rocket’s ventures. Those comprise over 70 groups across all big verticals, including the largest ecommerce stores, marketplaces and food ventures in more than 110 countries. Five of the unicorns listed by CBINSIGTHS in January 2017 were built or supported by him and his team: Africa Internet Group, Global Fashion Group, Delivery Hero, HelloFresh and FundingCircle.)



To ensure the quality of participates for creating the same like minded networking ambience for everybody, and growing high quality participants who really like to come, we take our members’ suggestion to offer a small fee to make it fair for everyone who really want to come. Preventing no showing ups occupying our limited vacancies, which should be fairly provided to our members who sincerely like to join and have a great time sharing knowledge in a happy atmosphere.


Agenda:

19.00 -19.30: Arrivals & Networking

19.30 - 19.35: Introduction by SAP & Markus Lühmann, Founder & CEO of Galaxonic

19.35 - 19.55: Challenges and Potential of Messenger Marketing for E-Commerce



Felix Schröder is Co-Founder of chatchamp, Startup of the current batch of Axel Springer Plug & Play Accelerator. Felix worked as Innovation Manager at AUDI AG managing world-wide startup scouting from creating leads to establishing collaborations. He studied at TU Munich.





Felix Belau is Co-Founder of chatchamp, Startup of the current batch of Axel Springer Plug & Play Accelerator. Felix developed Apps for SevenOne Media - ProSiebenSat.1 Media SE and studied at TU Munich.


19.55 - 20.00: Q&A


20.00 -20.20: Personalization in eCommerce: Crafting Digital Experiences To Shape The Modern Customer Journey to grow your business.

Julian Hillig (Market Development, DACH at Dynamic Yield). Before Julian worked as Business Development Representative at Eventbrite. Dynamic Yield, the World's First Personalization Technology Stack, personalizes the experiences of more than 500 million users globally and counts industry leaders like IKEA, Under Armour, Urban Outfitters, Mister Spex & LaModa among its many customers. Based in New York, the company has more than 100 employees in eight offices worldwide. Dynamic Yield is venture-backed by investors such as DTCP (Deutsche Telekom Capital Partners), La Maison, Bessemer Ventures & The New York Times.

20.20 - 20.30: Q & A


20.30 - 20.50: Setting Up a Structured SEO Performance Change Analysis to Avoid Costly Mistakes


Stephan Reiss, Director SEO & ASO at Rocket Internet SE

Stephan has over 15 years of experience in online marketing and public relations. As Director SEO & ASO at Rocket Internet SE is laying out the SEO strategies for Rocket’s ventures. Those comprise over 70 groups across all big verticals, including the largest ecommerce stores, marketplaces and food ventures in more than 110 countries. All platforms are built at Rocket. The SEO strategy and technical set up is specified and implemented by Stephan and his team. In order to have the knowledge within the ventures, Stephan is coaching the founders and supporting SEO Heads to build a sustainable in-house force that is able to communicate and work across channels and departments. For further scaling established ventures, he is working hands on with the local teams and product managers. Five of the unicorns listed by CBINSIGTHS in January 2017 were built or supported by him and his team: Africa Internet Group, Global Fashion Group, Delivery Hero, HelloFresh and FundingCircle.

20.50 - 21.00: Q&A

21.00 - 22.00: Mingle & Networking

Together with his excellent team Markus Lühmann is organizing the Digital Strategy, Marketing & Growth Meetup. He cofounded SAAS, ecommerce and other companies inside and outside of Germany. Starting with his first product sourcing in Asia, Europe and America to marketing it online during high school over twelve years ago. He studied in Munich, Barcelona, Mexico City and Berkeley in California and worked for Deutsche Bank CIB, Mercedes-Benz R&D North America in Silicon Valley. Markus is Founder & CEO of Galaxonic with customers ranging from multinationals like Samsung to private clients. He enjoys to provide digital marketing & strategies for more leads, higher conversion & increasing sales to grow businesses sustainably.

Feedback or anything else you want to share? Drop a note. Just send a short message to -> markus@galaxonic.com I Markus Lühmann I Xing: goo.gl/YnnhGh I LinkedIn: goo.gl/yWpIVr I www.markusluehmann.com

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Date and Time

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SAP

Rosenthaler Straße 30, 10178, Berlin

10178 Berlin

Germany

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