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Digital Public Affairs

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Parli Training

41 Whitehall

London

SW1A 2BY

United Kingdom

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Would you like your organisation to have a greater Digital impact?

Have you tried and failed?

Are you a public affairs professional looking to increase awareness of your policy issues and raise your organisation reputation through social media?

Do you want to gain thousands of views on your digital public affairs campaigns, brand, and policy content?

Would you like a working strategy you can follow increase stakeholder engagement through Digital?


Digital Public Affairs Course designed for Public Affairs Personnel

This course will deliver strategies for public affairs professionals working for trade associations, charities, corporate businesses and government. Delegates who implement the course training in full will see growth in their profile, engagement, views and will be able to competently and consistently generate new connections with key stakeholders and decision makers.

Digital Media is an incredible tool for generating engagement within the policy and political world. Yet, generating good content is critical with 90% of all the data in the world today created in last 2 years.

Through Digital platforms Information can be accessed, created, replicated and shared at zero cost.

Digital advocacy is popular and on the rise:



In a recent survey by the Public Affairs Council, Brussels, 90% of respondents use digital tools and methods. Many respondents have dedicated digital staff, including 31% who have senior digital communications staff members; and 65% of respondents will increase their digital budgets in the next year or two.


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Have you tried to establish Presence with minimal success?

Have you seen others getting results and you’re getting nothing?


This Digital Public Affairs Course will equip you with a detailed analysis, strategies and tactics to enable you to use all the Digital platforms to fully utilise all advocacy and campaigning activity.


In this Course, we will cover…

Visual Storytelling techniques.

Social Media for Government & Thought Leadership

Data-Driven Advocacy

Online Reputation Management

Course notes

At the end of this 6-hour course made up of four distinct sessions, you will have gained a better understanding of how to integrate digital public affairs with traditional lobbying activity.


This course is ideally suited for:

  • Public Affairs Managers & Executives

  • Consultants

  • External Relations Executives

  • Digital Campaign Staff & Press Staff


Course Leaders:

Steffen

Steffen Moller runs Limehive, based in Brussels.The company helps public affairs and corporate communications professionals in Brussels (and beyond) enhance the scope and reach of their activities through digital and social media.


To improve awareness of all the latest Digital Trends, book the Digital Public Affairs Course

This course is an introduction to the trends and strategies of Digital Public Affairs in the UK


Ability Level:

Intermediate – Most people with a basic understanding of social media will be able to attend

  • Trends in Visual Storytelling

  • New Influences

  • Tri-polar Policy Directives

  • Social Media for Government

  • Thought Leadership

  • Data-Driven Advocacy

  • Online Reputation Management

  • Data Partnership

Duration:

  • Public Affairs Professional Digital Public Affairs Masterclass: 6 hours

  • Bespoke Tailored courses available, contact us for more info)

Materials:

  • Live Interactive Training

  • Course Note & booklet plus Lunch supplied to all delegates.


To find out more & book a place, contact:

Re


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Location

Parli Training

41 Whitehall

London

SW1A 2BY

United Kingdom

View Map

Refund Policy

Refunds up to 7 days before event

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