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Digital Marketing Workshop: Growing An Adaptive Business
Thu, May 4, 2017, 8:30 AM – 4:30 PM CDT
Digital marketing doesn't have to be complicated for small businesses. Join us on Thursday, March 16th for an all-day workshop that tackles the foundations of Search Engine Optimization (SEO) and Search Engine Marketing (SEM).
Topics covered will include:
Benefits of Research & Development
- Keyword Research
- Competitor Analysis
- Value Proposition/Business Goals
Search Engine Optimization (SEO)
- Technical SEO
- Local SEO
- Organic SEO and Content Marketing
Paid Search Advertising (PPC)
- AdWords Account Setup
- Remarketing, Display, and Mobile Ads
- Google Analytics and Search Console Account Setup
- Conversion Rate Optimization (CRO)
- Call Tracking
Breakfast and lunch options will be provided, along with a comprehensive Digital Marketing Workbook, courtesy of Chicago Style SEO.
All proceeds from the event will be donated to The Network for Teaching Entrepreneurship (NFTE), a non-profit organization that implements entrepreneurship training and education programs to high schoolers in low-income urban communities.
What are my transportation/parking options for getting to and from the event?
The Chicago Style SEO office is located at 4619 N. Ravenswood Ave. We are accessible by the Montrose or Damen Brown Line stations and parking is available on nearby side-streets. Take care to check that your parking location is not on a permit-only street.
How can I contact the organizer with any questions?
Please feel free to contact firstname.lastname@example.org with any questions about the event.