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Digital Marketing Strategy Bootcamp

AMA San Diego

Thursday, November 14, 2019 from 8:00 AM to 4:30 PM (PST)

Digital Marketing Strategy Bootcamp

Ticket Information

Ticket Type Sales End Price Fee Quantity
AMA Member -Early Bird Pricing
Register early for $150 savings! Price increases to $347 on 10/17
15h 59m $197.00 $0.00
General Admission - Early Bird Pricing
It's not too late to become a member! Join now at to immediately save $50 off all pricing for this event! Price increases to $397 on 10/17
15h 59m $247.00 $13.52
AMA Member   more info Nov 5, 2019 $347.00 $0.00
General Admission
It's not too late to become a member! Join now at and immediately save $50 on registration and on all future AMA San Diego events!
Nov 5, 2019 $397.00 $0.00

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Event Details

Develop Your 2020 Digital Marketing Plan In Just One Day

Attention Marketing Managers, Directors and VPs: When it comes to digital marketing … 

  • Do you wish you had better results from your digital marketing efforts?
  • Curious how you can consistently turn website visitors into high quality sales opportunities? 
  • Are you feeling like there’s just something missing in your approach?
  • Are you having trouble generating (and proving!) measurable results?
  • Does it seem like there’s just too much to do?
  • Are you tired of jumping from technique to technique with little to show?

If you answered “Yes!” to any of those questions, keep reading.

When it comes to digital marketing, there are a lot of moving parts that require a strategic, integrated approach in order to generate and prove results. The challenge for most marketers, however, is that there is a severe lack of:

  • Strategy 
  • Time 
  • Budget 
  • Resources 

Sound familiar? Well, what if we told you that you could spend one day in sunny San Diego learning strategies and techniques from digital marketing veterans that will help you conquer these challenges? And, what if we told you that you’d also walk away with a 2020 digital marketing plan tailored to your organization? 

Introducing the Digital Marketing Strategy Bootcamp! 

What you’ll experience. 

The Digital Marketing Bootcamp is a hands-on, roll-up-your-sleeves kind of experience where you’ll join up to 29 of your peers in sunny San Diego for an action-packed day developing your organization’s strategic digital marketing plan.


Three premier marketing organizations…The San Diego AMA, Digitopia, and HubSpot have teamed-up to bring you this experience, so you’re sure to gain a ton of education, insights and connections. This is guaranteed to be a powerhouse experience for powerhouse marketers!

What you’ll learn and walk away with:

  • Your strategic digital marketing mission
  • Specific Buyer Personas for your organization
  • A better understanding of your Buyer Personas
  • A Buyer Persona-centric lead generation strategy
  • The formula for a strategic lead generation and lead nurturing campaign
  • A plan for executing your first digital marketing campaign
  • How to promote and optimize your content to amplify results
  • Resources for tools and technology to leverage your time and results

You’ll be led by digital marketing strategy experts. 

Your bootcamp experience will be led by two digital marketing veterans, along with a team of digital marketers who will ensure you leave with a rock-solid digital marketing plan for your organization.

Meet Frank Cowell from Digitopia 

Frank Cowell is the CEO of Digitopia, a digital marketing strategy and execution agency based in Carlsbad, California. He works regularly with CEOs, CMOs, and VPs of Marketing who are looking to create amazing brand experiences while driving inbound leads. A self-taught programmer with a deep understanding of technology, Frank enjoys a unique blend of brand development and marketing savvy that enables him to offer fresh perspectives on often-complex marketing concepts that he distills into actionable, easy-to-understand language. An energetic and entertaining speaker, Frank presents regularly to regional and national organizations on topics related to branding and digital marketing.


Meet Dan Vivian from HubSpot

Dan Vivian is a Channel Account Manager with HubSpot and helps companies utilize inbound and content marketing to drive leads and revenue. Dan is on the Agency partner team at HubSpot and specializes in helping agencies and their clients grow through these efforts. Outside of the office, Dan can be found skiing, hiking, running, and enjoying craft IPAs from Vermont.



There’s a catch, however. ;-)

Now, don’t get us wrong: this is going to be fun and exciting, but it’s also going to be worka lot of work. This event won’t be like all of the other events you’ve been to where you hear a lot of great speakers, take lots of notes, get super excited, and then go back to work and do nothing. 

Instead, we’re going to dig-in and get real work done. And we’re not talking about theoretical, pie-in-the-sky kind of exercises. We’re talking about building a digital marketing plan you can take action on the very next work day! 

But, there’s also a guarantee! 

We’re confident that this will be the absolute best workshop experience. In fact, if at the end of the bootcamp, you feel you’ve wasted your time, we’ll refund your investment.

Imagine that. An action-packed day in sunny San Diego with up to 29 driven marketers, where you’re guaranteed to walk away with a strategic digital marketing plan for your organization.

It doesn’t get any better than that!

Don’t hesitate Space is limited.

Because of the need to work closely with every participant, we must limit the size of the bootcamp to absolutely no more than 30 participants. This means that seats will fill fast and we will sell out. Don’t hesitate — register today!

Still have questions? 

If you still have questions about whether or not this bootcamp is right for you or your organization, don’t hesitate to reach out directly to Frank Cowell, one of your main bootcamp instructors:

Have questions about Digital Marketing Strategy Bootcamp? Contact AMA San Diego

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When & Where

Green Acre -Nautilus
10300 Campus Point Drive
San Diego, CA 92121

Thursday, November 14, 2019 from 8:00 AM to 4:30 PM (PST)

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AMA San Diego

The American Marketing Association San Diego Chapter is a professional organization that is committed to developing powerhouse marketers within the San Diego business community.

For high performing marketers who are serious about furthering their careers, AMA San Diego is the only education and networking-focused organization that provides information, resources, an international presence, and valuable connections in a fun, approachable environment where they can achieve their personal development goals.

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