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Digital Marketing

First Ascent and Enterprise Support Alliance

Tuesday, 18 June 2019 at 10:00 - Wednesday, 19 June 2019 at 16:00 (BST)

Digital Marketing

Registration Information

Type End Quantity
Digital Marketing 13 Jun 2019 Free  

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Event Details

This workshop will give you a practical understanding of key Digital Marketing tools and techniques and how to use them to improve the performance of your business. 

The workshop costs £2,000, but is free to eligible individuals and early stage businesses. You do not need to attend both days, just select when registering.

You will leave with a bespoke Digital Marketing Strategy for your business.

The workshop will begin at 10am and finish at 4pm each day. Lunch and refreshments will be provided.

Who should attend?

  • Established businesses based in the Essex Local Authority area.
  • Start-up businesses registered for less than one year that are based in the Essex Local Authority area.
  • Individuals looking to start up their own business.

Workshop Content: Day 1

Introduction to the Digital Marketing Landscape 

  •  An overview of the media available in the digital landscape.
  • Using Facebook for B2C and B2B marketing.
  • Using Twitter, YouTube and Instagram effectively.
  • The essentials of utilising Linked In effectively.
  • Selecting the best social media that aligns your products, markets and budget.
  • Integrating social media into day-to-day processes for your business.

Workshop Content: Day 2

Improving your Digital Marketing Performance 

  • Creating a Digital Marketing Strategy for your business.
  • Understanding the real-time and high speed cycles of digital marketing.
  • Utilising SEO effectively.
  • The power of digital advertising and Google Adwords.
  • Planning key digital channels, key messages and resource allocation.
  • Summarising the learning and activities into a concise “Digital Marketing Strategy” for your business.

General Information

This workshop is being run by First Ascent Ltd and Enterprise Support Alliance Ltd on behalf of the South East Business Boost programme and is free of charge to eligible businesses and individuals.

If you are unable to attend both days, or would like to attend one day only, please contact us and we can arrange this for you.  

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The South East Business Boost Programme has been part funded by the European Regional Development Fund 2014-20. It is a partnership between Southend-on-Sea Borough Council, Essex County Council, Kent County Council, East Sussex County Council and Thurrock Council.

For details of how we collect and process your personal data please read our privacy policy -

Do you have questions about Digital Marketing? Contact First Ascent and Enterprise Support Alliance

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When & Where

The Pavilion
King George V Playing Field
Bull Lane
SS6 8JD Rayleigh
United Kingdom

Tuesday, 18 June 2019 at 10:00 - Wednesday, 19 June 2019 at 16:00 (BST)

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