How does a boutique football store in Porirua get 91% YOY growth? Businesses who use digital marketing well are able to reach more customers and grow faster than ever. In this ‘fundamentals’ workshop, Tim from Aro digital will share what’s working in 2022 including case study examples from Wellington businesses just like yours. This workshop is for anyone who wants to learn how to use digital to attract online and in person sales. The content is relevant if you’re new to digital marketing and to experienced marketers who’re looking for new tactics to achieve growth.

You will learn:

- To develop a results-focussed digital marketing strategy for your business

- How to differentiate your product so your digital marketing is effective.

- Social media fundamentals. An overview of each of the channels including Facebook, Instagram, Tiktok, LinkedIn and YouTube. How to choose which channel is going to be most effective for driving customers to your business.

- Why some ads and posts engage an audience and others don’t

- How to develop content and landing pages that attract high quality customers

- To develop a strategy to convert customers to buy online, make an appointment or booking

About the expert: Tim Dorrian at Aro Digital

Tim is cofounder and CEO of Aro Digital, one of Wellington’s top digital agencies. Tim describes himself as a parkour master, WWII bunker expert, and SEO whiz. Seeing digital campaigns go live and driving results for purpose-driven businesses is what makes him front flip out of bed in the morning. Aro Digital is the brains behind some of our City’s best known digital campaigns.

Unlock Digital Marketing:

Learn the secret tactics of Wellington’s top businesses

2022 has been a tough year for Wellington so why are some businesses still growing faster than ever? In this one-off series, we’ll uncover the digital marketing tactics of some of our most successful business leaders. You’ll learn the secret strategies they’ve used to grow using Google, Facebook, Instagram, LinkedIn, Canva, Shopify and much more. The content is designed to support all businesses including professional services, retail, hospitality, tourism, start-up and established.

Join us every Monday at 12pm for free one-hour sessions led by business owners you know and love. Each event will be packed with insights and practical tips you can use to grow your business now and you’ll have an opportunity to have your questions answered.

These workshops are free, but capacity is limited. Register now to ensure you don’t miss out.

Digital Marketing in 2022

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