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Digital Marketing and Advertising 101

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2112

4245 North Knox Avenue

Chicago, IL 60641

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DIGITAL MARKETING & ADVERTISING 101

Presented by Birk Creative in partnership with Accelerate with Google and the Google Digital Coaches Program. Learn how *not* to lose money and time online at this workshop.

Receive guidance on improving your business web presence, design your first online ad, social media recommendations, the importance of branding, your unique selling proposition, eligible businesses learn how to get listed on Google Maps to get a virtual "billboard."

A laptop or smart mobile device is required to get the most out of this interactive experience.

Some of the things you will learn to help you with your business marketing will include:

  • How and why to use social media for business

  • Gaining the confidence to use your voice for your business

  • How to find the perfect customer online

  • What are digital goals and why are they important?

  • Do I really need a website? And, what is Google Analytics (basic info)?

  • Learn about new digital tools that are fresh, free or inexpensive

  • How to grow your online reputation and digital footprint with your potential customer

  • How To Write A Basic Ad Headline

  • Set up you first online ad in real time (computer or smart phone required)


FAQs

* Who should attend?

Business owners or entrepreneurs that have an existing in-market small, mid-size or sole proprietor business, with a live website. Workshop is free and open to the public.

* What should I bring into the event?

Smart phone, tablet or laptop is required to get the most of our this experience; a notepad and a pen/pencil.

* What are my transportation/parking options for getting to and from the event?

Plenty of street parking, CTA transit, limited free venue outside parking.

* Do I have to bring my printed ticket to the event?

No.

* Is my registration fee or ticket transferrable?

Yes, free and transferable. But attendee will be required to input their name and email to gain entry.



*2112 Events are supported by Ayre Productions

Event attendees grant 2112 inc and its designees permission to utilize their image or likeness in connection with any live stream or recorded transmission or reproduction of the event, INCLUDING THE PROMOTION THEREOF, IN ALL MEDIA, WORLDWIDE AND IN PERPETUITY.

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Date and Time

Location

2112

4245 North Knox Avenue

Chicago, IL 60641

View Map

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