Digital Marketing 101

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Get to learn about the basics of digital marketing through this timely crash course.

About this event


To be held on June 11, 2021, join Lyn as she discusses what you need to know about Digital Marketing. This 90 minute session is meant to enlighten attendees on how to formulate strategies and eventually apply them in their own fields.

Encouraged to partake the seminar are the following professionals:

  • Business owners
  • Bloggers/vloggers
  • Marketers
  • Sales people
  • Has interested in business
  • Who wants to know digital marketing on a deeper level
  • Digital Migrants


  • Dos and Don'ts of digital marketing
  • Types of digital marketing (general overview of each)
  • Reading the target market online
  • ROIs of digital marketing strategies
  • Data analytics and why it matters

DATE: June 11, 2021

TIME: 10:00AM - 11:30AM

FEE: PHP 999


  • Programme Roster
  • Certificate of Attendance


Lyn Ola is a sought-after professional in her field, having mastered both IT and business. Among her expertise includes digital marketing, project management, and software development – all of which stems from her rich credentials.

Global Education

Lyn got her Master’s Degree in Business Administration from De La Salle University-Manila and took her MBA major in Marketing at École Supérieure des Sciences Commerciales d’Angers (ESSCA) in Budapest. She also graduated as a scholar in Information Services Management from De La Salle-College of Saint Benilde.

Multiple Certifications

She also holds certifications from different institutions worldwide such as Northwestern University, International Institute of Learning (IIL), Oracle and Harvard Business School. Currently, she is enhancing her Chinese Language.

Professional Experience

Some of the companies she has worked with are Deutsche Bank, Asian Development Bank, and AIG, to name a few. On top of it, she has been teaching as a part-time faculty at top-tier universities and colleges in the Philippines for Graduate and Undergraduate schools.

Fueled by her belief that learning and education have no end, she is determined to create an unconventional and creative learning environment where she could share her knowledge and inspire others to make a difference.


Digital marketing is a prominent tactic to utilize in these times where almost everything is taken to the online realm.

Creating an identity online, whether that be for a business venture or for a personal brand, is important to get viewership through the different platforms one opted to use. From mere awareness, one's presence can help build relationships through engagements with the prospects, which could potentially translate into sales. If the brand has truly impacted its customers positively, word about it would spread as well. And the best part about this is that digital marketing is inexpensive to implement and thus reflects a good return of investment.

So what are you waiting for? Register today.

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