Event: Digital Innovation Networking Group (DING)

HashTag: #DingUCS

Date: July 14th 2021

Agenda:

9.00 Welcome from Digital Solutions @ UCS

9.10 Spotlight: Business Forecasting with Google Trends

What will this session cover?

- Introduction of Google Trends

- How to use Google Trend to support business forecasting

- Real world case study

What is the benefit to you?

- You will be able to learn how to conduct business forecasting using Google Trends

This exciting spotlight is being delivered by academics in the Department of Accounting and Finance from University of Chester: David Acquaye, Anna Sung and Kelvin Leong.

9.40 Introductions for Shout Outs

9.50 Thank You and Start of Networking

Join us for the first virtual Digital Innovation Networking Group meeting. This event will see the Spotlight talk provided by members of Digital Solutions @ UCS team. This is then followed by shout outs and then the opportunity for networking between attendees.

Aim of the event:

This is an opportunity to attend a high value digital innovators networking event to connect and exchange knowledge with entrepreneurs, universities, support organisations and funding and professional communities.

Who should attend?

1) Businesses in Shropshire and Telford and Wrekin who:

• have knowledge and expertise of Digital Innovation
• have high level innovative ideas requiring digital expertise
• have an interest in connecting with like minded people and an interest in digital innovation

2) Funders, support agencies and academics who have something to offer businesses that can support innovation activity in Shropshire and Telford and Wrekin.

Why attend?

Businesses in Shropshire and Telford & Wrekin have been telling us that they want to make a difference by sharing expertise, resources and technical know how. The Digital Solutions project has listened and would like to create the opportunity for businesses to:

• Gain an understanding of what complimentary support eligible SMEs may be able to access through the ERDF funded Digital Solutions Project.
• Access funding, support programmes and key innovation specialists.
• Meet like-minded individuals and companies.
• Access opportunities for knowledge exchange between the university, other SMEs and support organisations.

Requirements?

The event is being hosted via REMO, to make the most event of the networking platform, it is preferred attendees have a webcam and microphone available.