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Digital Business Workshops 2019 (Kuala Lumpur)

SME Corp Malaysia & Gorgeous Geeks

Tuesday, November 26, 2019 at 8:30 AM - Wednesday, November 27, 2019 at 5:30 PM (Malaysia Time Malaysia (Kuala Lumpur) Time)

Digital Business Workshops 2019 (Kuala Lumpur)

Ticket Information

Ticket Type Sales End Price Fee Quantity
RSVP
Secure your seat by paying RM50nett at the Gorgeous Geeks counter. The RM50nett will be refunded upon completion of the workshop.
Nov 27, 2019 Free RM0.00
RSVP
RM50 will be refunded when you attend the workshop on the day. RM10 will be charged as online processing fee.
Nov 27, 2019 RM60.00 RM0.00

Event Details

Workshop 1: Business Model Canvas for offline to online business
Duration: 1 Day

The need for online presence is essential for the digital economy.  Bricks and Mortar is not going away, but now need to think about interacting with customers the way they want to do business with you. Digitalization means potential new business models and the ability to effectively integrate online retail with Bricks and Mortar for a true omni channel experience.

This workshop will covers how Business Model Canvas acts as a tool to build an online presence you should start with an online business strategy and determine your online retail strategy.


Workshop 2: Customer Journey for multiple channels
Duration: 1 Day

Customers want to interact with you in different ways depending on where they are in the buying journey.  e.g. finding out about your products online, interacting with the product at a store, clarifications through a call center, purchase online or at a walk-in store. Omni channel means being able to carry out the same conversation with the customer across multiple touchpoints. 

This workshop will covers how Customer Journey Map act as a tool to create Customer Centricity that interact with the customer through a lifecycle. This tool will assist you in planning out how the customer will interact with you or your products.   


Who Should Attend?
Women entrepreneur who owns existing bricks and mortar business (physical store), with integration of customer experience and business processes from both offline and online business channels

 

Benefits:

  • Exploring business value proposition
  • Developing customer experience at various touch point of business

 

Official Partners: SME Corporation Malaysia, Gorgeous Geeks

Have questions about Digital Business Workshops 2019 (Kuala Lumpur)? Contact SME Corp Malaysia & Gorgeous Geeks

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When & Where


To Be Confirmed

Kuala Lumpur 58200
Malaysia

Tuesday, November 26, 2019 at 8:30 AM - Wednesday, November 27, 2019 at 5:30 PM (Malaysia Time Malaysia (Kuala Lumpur) Time)


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