€1,808.95 – €2,134.19

Design a Better Business Experience - Amsterdam - October 2020

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Location

BMI• Creative Village

Willem Fenengastraat 1

1096 BL Amsterdam

Netherlands

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Refund Policy

Refund Policy

Refunds up to 30 days before event

Event description
Are you one of the lucky participants?

About this Event

A TWO DAY LIMITED EDITION WORKSHOP + EVENT NIGHT!

There is no better way to learn about the tools, cases, and mindset behind Design a Better Business than experiencing it in a two-day workshop. We organize a limited number of workshops where we will do a deep dive and help participants become designers.

You will experience a 2-day workshop and dinner in Amsterdam, The Netherlands

Why should you come?

You are a rebel and want to transform your business or start a new business. You are a business leader, an aspiring entrepreneur, a corporate innovator, a growth investor, a social impact change agent or enterprising student, this deep dive will yield you many insights and experience with new tools to change uncertainty into opportunity tomorrow. You want to look for like-minded people and connect with the community.

Oh, and you’re not looking for yet another workshop. You’re looking for a true experience.

What you learn

  • How design thinking can be applied to both strategy and innovation
  • How design thinking tools are different and will lead to different results
  • Get familiar with non-linear thinking and apply the Double Loop
  • Learn how to set your Point of View (POV)
  • Learn how other organizations apply these new tools and skills
  • Apply visual thinking during these two days so you become addicted

THE PROGRAM

DAY 1

BLOCK 1

9:00-10:30 EMBRACE UNCERTAINTY

Design thinking applied for strategy and innovation

Linear thinking vs. The Double Loop

The seven essential skills of designers

Design criteria as a toolbox for business (tools

COFFEE BREAK

BLOCK 2

11:00-12:30 YOUR POINT OF VIEW (POV)

What is your Point of View? Do you have one?

Design your vision and strategy with the 5 bold steps vision canvas (tool)

The Cover Story as a vision warm-up exercise (tool)

How to connect your vision to your business model and value proposition

LUNCH BREAK

BLOCK 3

13:30-15:00 UNDERSTAND CUSTOMERS

How to understand your customer best through observation

Understand your customer with the persona and right-hand side of Value Proposition Canvas (tool)

The art of asking the right questions to the right people

COFFEE BREAK

BLOCK 4

15:30-17:00 IDEATE AND DESIGN NEW VALUE PROPOSITION

Design your value proposition with the value proposition canvas (tool)

Case Study

EVENING DAY 1

17:00 Drinks

18:15 Dinner, Continuous learning & socialize

DAY 2

BLOCK 1

9:00-10:30 PROTOTYPE: GET INTO THE MAKERS’ MINDSET

5 Innovation techniques to get your engines going!

Exponential business models: examples & what can we learn from that design?

Prototyping business models and value propositions

COFFEE BREAK

BLOCK 2

11:00-13.00 VALIDATE & EXPERIMENT

How to find the most riskiest assumption with the riskiest assumption finder (tool)

Build a minimum viable product yourself

Set up experiments

Validate your assumptions and track your pivots!

LUNCH BREAK

BLOCK 3

14:00 15:00 LEARN & PIVOT

What is a pivot? How do you pivot?

Prepare your story! Construct a story that people care to listen to

Use the Investment Readiness Level of Steve Blank as a roadmap (tool)

COFFEE BREAK

BLOCK 4

15:30-17:00 STORYTELLING & THE ART OF FACILITATION

Prepare your pitch for the investors!

Tell your story!

The art of facilitation (how to design meetings & innovation workshops, the screenplay as a tool, team charter to get the right team on board and more!)

What do you get when you join our workshop?

  1. The Book Design a Better Business
  2. The essential toolbox with templates
  3. Set of markers, post-it notes to work with
  4. BMI• Creative Village experience including drinks, lunch, and dinner
  5. A storytelling toolkit to get your message across
  6. Screenplays for strategy and innovation workshops

Who will run the workshop?

This experience is powered by Business Models Inc.

Patrick van der Pijl, the author of the book, is the founder of Business Models Inc. and people of Business Models Inc.

Please keep in mind...

This experience will only take place with a minimal of 12 participants. This means that the experience could be cancelled. Based on our experience, we expect more than enough people who are willing to participate. But we want to ask you, please wait with arranging your flight & hotel before we send you a confirmation. You'll receive more information when you've bought your ticket. This includes a discount booking link for our favourite hotel and more practical info.

If you have any questions, send an email to info@businessmodelsinc.com or reach out to us at +31 20 505 0600.

https://www.businessmodelsinc.com/masterclass/dbb/

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Date and Time

Location

BMI• Creative Village

Willem Fenengastraat 1

1096 BL Amsterdam

Netherlands

View Map

Refund Policy

Refunds up to 30 days before event

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