San Francisco, California
London, United Kingdom
This course is designed for leaders and product management teams who want to learn how to most cost-effectively uncover and understand customer needs, validate potential solutions, reduce systemic risk, and develop effective go-to-market strategies. Whether you are a start-up or working in the enterprise using Lean Startup to help your company innovate, this interactive class will give you skills, practice and frameworks to use in the real world.
· Lean Canvas / Value Proposition Canvas Use multiple frameworks to articulate and document product and customer understanding
· Create Falsifiable business hypotheses
· Determine testing priority based on risk and uncertainty
· Select, design, and execute in-market results
· Improve customer segments and personas using experiment output
· Effectively document and communicate process, learning and plans to stakeholders
Your Instructor: Deb Colden, Certified Collaboration Instructor
Deb is a strategy facilitator and executive coach who loves unleashing the genius in leaders and their teams. Deb's has worked extensively with organizations from Fortune 500 companies to start-ups to non-profits. She specializes in helping leaders and teams innovate, align and collaborate quickly and with greater impact by utilizing a variety of practical frameworks and techniques for action. Clients and workshop attendees describe her as “high-energy, thought-provoking" and these techniques as "actionable, empowering and 'just what I needed when I needed it' "
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When people work together to their full potential, amazing things happen. And we believe that the best way to reach that potential is through the power of collaborative frameworks and serious games.
Our mission is to use collaborative frameworks to empower people and organizations to work better together, with their colleagues, customers and partners – no matter where they are in the world. This mission guides our products, informs our services and drives our social and civic engagement.
Learn more at www.conteneo.co.