Pricing for Your Market - CWE Eastern MA - January 24
Often business owners price their products simply by marking up their cost. Although margin is an important consideration, it is not the only factor when determining the price of a product or service. Understanding your customers’ perceived value and establishing a pricing strategy that is right for your market is as important to your success as understanding your costs and break-even point.
In this workshop, we will cover:
- Pricing strategies
- Understanding prospective customers’ value points
- Maximizing profit using various pricing strategies and tactics
During the workshop, you will complete exercises to help you to develop profitable pricing strategies for your business.
When: Tuesday, January 24th from 10:00am to 12:00pm
Where: CWE Eastern MA
24 School St., 7th Floor
Boston, MA 02108
Fee: $20. Must register to attend. Partial scholarships may be available to those who qualify.
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When & Where
Center for Women & Enterprise
Established in 1995, the Center for Women & Enterprise (CWE) is a non-profit organization that provides opportunities for women entrepreneurs and women in business to increase their professional success, personal growth, and financial independence. CWE also operates the Veterans Business Outreach Center of New England (VBOC of NE) that equips veteran and active duty service members and their families with the resources to help them start and run their businesses
As New England's leading organization for women entrepreneurs, we work hard to ensure that all women, regardless of their economic status, are provided access to our programs and services. CWE offers scholarships to disadvantaged clients while fostering influential relationships for successful business women at the other end of the financial spectrum.
The Center for Women & Enterprise provides education, training, resources and connections to women (and men) through Centers in Boston, MA; Westborough, MA; Nashua, NH; Providence, RI; Burlington, VT; and Community Classrooms throughout New England.
In addition, CWE is the New England affiliate for Women's Business Enterprise National Council (WBENC), serving as their certification arm for women-owned businesses. WBENC Certification is nationally recognized in helping established women business owners access new corporate contracts with organizations that are actively seeking supplier diversity.