Customer Success 2012
Thursday, November 29, 2012 from 6:30 PM to 8:00 PM (EST)
WHAT DRIVES CUSTOMER SUCCESS?
You may be surprised to find out. Join our team of experts as they unpack the secrets of customer success driving today’s leading strategies. Today’s leading SaaS and online businesses know that deep customer engagement is the key to increasing recurring revenue & lifetime value. Brochure
BUT HOW DO YOU DRIVE THAT SUCCESS?
Customer success revolves around four key disciplines:
- User experience
- Pricing models
- Clickstream analytics
- User community
Join us for an evening of cocktails, appetizers and strong opinions as each of our panelists walk you through the secrets of building a customer success model.
Discussing Pricing Models
Patrick Campbell, CEO of Price Intelligently
Patrick is Co-Founder and CEO of Price Intelligently, a value-based pricing software company based in Boston. He focuses on developing solutions that eliminate the guesswork in discovering a customer’s true willingness to pay. Prior to Price Intelligently, Campbell began his career working in the U.S. Intelligence Community before making the leap to Google, where he worked on different prioritization and value models for its Adwords sales teams.
Discussing User Experience
Joe Baz, CEO of Above The Fold
Discussing Clickstream Analytic
Brian Rogers, VP Customer Success of Apptegic
Discussing User Community
Jim Williams, VP Marketing of Influitive, Jim is a leader in emerging customer advocacy space. Prior to Influitive, Jim was a senior product marketing leader at Eloqua and Lemout & Hospie. Jim's expertise includes over 18 years of strategy and execution of all aspects of customer generation, acquisition, engagement, community and messaging.
HOST & MODERATOR #Success2012
Curt Raffi, Director of Marketing of Metanga Curt is a senior SaaS product marketing & strategy thought leader and is founder of LinkedIn’s global Cloud & SaaS startup community. A Harvard graduate and Boston native, Curt has driven cloud-based initiatives for Salary.com and Bank of America while currently managing lead generation, product marketing & customer success for the MetraTech Corp’s SaaS product line.
When & Where
MetraTech Corp. offers an innovative approach to billing, compensation and customer care. We empower organizations to embrace change through a unique agreements-based billing and compensation solution that models and supports fluid, personalized, multi-party agreements. We automate business processes and business models to address rapidly changing or complex business strategies. Our products are deployed globally, and our customers use MetraTech to innovatively create and securely collect revenue, compensate partners and manage their customer lifecycle in 12 languages, 28 currencies and 90 countries. Customers include Concur, The Depository Trust and Clearing Corporation (DTCC), CETIP, the City of Chicago, Microsoft, PGi and OnStream (National Grid). The company is headquartered in Waltham, with offices in San Francisco, Paris, Rio de Janeiro and London. MetraTech is a venture-backed, privately held company whose investors include Accel Partners, Meritech Capital and Vesbridge Partners. For more information, please visit www.metratech.com and www.metanga.com.