Customer Advisory Board Manager and Facilitator Training
$3,990 – $4,990
Customer Advisory Board Manager and Facilitator Training

Customer Advisory Board Manager and Facilitator Training

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City Club of Buckhead

3343 Peachtree Road

#1850

Atlanta, GA 30326

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Ignite Advisory Group offers the most comprehensive, innovative and the industry’s only Customer Advisory Board Manager and Facilitator Training. Our training emphasizes real-world, practical experience based on working with the world’s leading B2B companies to advance their customer insights, executive voice of the customer, market research and sales and marketing strategy.

Many people benefit from taking both the CAB Manager Training and CAB Facilitator Training back-to-back. Below is more information about each training.

CAB MANAGER TRAINING

The CAB Manager Training provides comprehensive tools, processes and best practices to design, create, implement, manage and optimize an advisory board program.

Who should attend the Customer Advisory Board Manager Training?

  • CAB Program Manager
  • Manager/Director/VP/SVP/GM of:
    • Marketing
    • Product Marketing
    • Customer Insights/Engagement
    • Customer Programs
    • Events

What will you gain from the Customer Advisory Board Manager Training?

  • 5 top advisory board challenges and best practices to overcome them.
  • 10 sample objectives and metrics, and example scorecards and frameworks to build out metrics for your company.
  • 3-stage CAB design and launch process, including internal alignment, charter creation, detailed program timeline, design decisions and more.
  • 9-step process to recruit more senior level customers.
  • 7-step comprehensive customer-driven agenda creation process.
  • 20 ideas and strategies for ongoing engagement and maximizing the impact and value of the board.
  • Ample networking opportunities with other training attendees.
  • 120-page manual with templates, best practices and charts, yours to keep.

CAB FACILITATOR TRAINING

The CAB Facilitator Training provides a groundwork and foundation for critical elements of facilitation that pertain to a Client Advisory Board.

The training is hands-on with facilitation role-play and group exercises to quickly learn and experiment with a variety of aspects of Client Advisory Board facilitation.

Who should attend the Customer Advisory Board Facilitator Training?

  • CAB Facilitator
  • CAB Session Owners/ Leaders
  • Managing Director/ EVP/ SVP/ VP/ Director/ Manager of:
    • CAB or Executive Briefing Center
    • Executive Customer Interactions
    • Marketing, Customer Experience, Customer Insights
    • Relationship Management, Client Engagement
  • CAB Executive Sponsor, CxO

What will you learn from this Customer Advisory Board Facilitator Training?

  • 22 facilitation techniques and skills like tracking, stacking, balancing and more.
  • 7-step process to skillfully guide a discussion.
  • Hands-on facilitation skill development in small and large group exercises.
  • 10 session formats and ideas to consider for your next agenda, including the welcome session, breakouts, gamification and more.
  • 6 facilitation checklists and guidelines for your staff, advisory board members and facilitators.
  • Structures for capturing key meeting insights and turning them into action for your company.
  • Ample networking opportunities with other training attendees.
  • 120-page manual with templates, best practices and charts, yours to keep.
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Date and Time

Location

City Club of Buckhead

3343 Peachtree Road

#1850

Atlanta, GA 30326

View Map

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