$299 – $1,572

Customer Advisory Board CONFERENCE 2017

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Metro Meeting Center

Federal Street

San Francisco, CA 02110

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Welcome to the largest conference WORLDWIDE focused on Customer Advisory Boards. The Customer Advisory Board association conferences are excellent professional development venues regardless of your program size or maturity; last year 69% of our members had established programs and 21% were in their infancy. With so many best practices shared, and so many connections made, attendees leave energized and ready to implement new strategies to take their Customer Advisory Board programs to the next level.

We invite you to:

  • Hear how leading B2B marketing practitioners are engaging their TOP customers
  • Challenge your thinking on how Customer Advisory Boards can drive business value
  • Get tips, tools and best practices you can use immediately with your customers
  • Network with fellow industry professionals on the leading edge of B2B customer engagement

Last year, 90% of the 50 attendees rated the conference as Good/Excellent and 95% said they would attend the event again.

WELCOME RECEPTION – Tuesday December 5th 2017

7-9pm social networking with appetizers & refreshments

CONFERENCE DAY – Wednesday December 6th 2017

8:00 – Breakfast buffet & Networking
8:45 – Welcome & Meeting Objectives
8:50 – “Executive Sponsor Perspectives on CAB Programs” James T. Crowley, Chief Relationship Officer, Pershing a BNY Mellon company & Christopher Gaebler, Chief Marketing Officer, Arbor Networks, followed by Q&A
9:45 – "Strategies for Engaging Partners in Advisory Boards to drive Innovation" – Todd Garrigues, Director North America Reseller Program, Intel
10:30 – Refreshment Break
11:00 – "How Member Recruiting can lead to a Higher Level CAB Dialogue" – Sofia Samuels, Senior Director, Customer Loyalty & Retention, Ryder
11:45 – "Creating Compelling CAB Meeting Agendas" - Eyal Danon, President, Ignite
12:30 – Lunch & Group Photo
1:30 – "Driving Business Value from CABs" Angela Nichols, Senior Global Success Program Manager, UpToDate, Wolters Kluwer Health
2:15 – "Managing Advisory Boards at Scale & Gaining Organization-Wide Sponsorship" Bonnie Smith, Global Customer Experience Marketing, Akamai
3:00 – Refreshment Break
3:30 – Roundtable Discussion: What are the Top 3 Challenges you face managing Customer Advisory Board Programs? What are the Top 3 Solutions to these?
4:10 – Group Readouts
4:20 – Meeting Summary
4:30 – Meeting Close

PREVIOUS YEARS ATTENDEES:

Oracle, IBM, HP, Intel, Cisco, Aetna, HCL Technologies, AT&T, Adobe, SafeNET, Syncsort, Informatica, National Instruments , First Line Software, , Ignite Advisory Group, Staples, Cornerstone OnDemand, QAS, Wells Fargo, PNC Bank, Experian, AmerisourceBergen, Schwab, Iron Mountain, Pershing, Ryder, ebay, Daimler Trucks, Wolters Kluwer, Sitecore among others…

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Date and Time

Location

Metro Meeting Center

Federal Street

San Francisco, CA 02110

View Map

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