Sell Ideas Like a Leader
“One of the biggest developmental hurdles that aspiring leaders, male and female alike, must clear is learning to sell their ideas – their vision of the future – to numerous stakeholders. Presenting an inspiring story about the future is very different from generating a brilliant strategy, analysis or crafting a logical implementation plan. . .” – Ibarra and Obodaru, Women and the Vision Thing
Join us with Rebecca Armstrong, Principal and Managing Director of the advertising agency, North Inc. Learn tips and tools from one who has to sell new ideas nearly every day of the year. Even if you're brimming with million-dollar ideas, you won't get anywhere without gumption and tenacity.
This lecture aims to highlight the means by which great leaders sell ideas (hint: it also involves confidence and passion.)
Rebecca Armstrong is an agency veteran with 27 years in ad agency management and client services. She is skilled at strategic planning, nurturing award-winning creative product, mentoring employees, fostering collaborative client relationships and growing brands.
North is home to 35 full time staff, 15 dogs and 20 guitars and designed for smart, curious people to do their best work, collaborate, grow, have fun, and be kind to each other. North’s clients include Columbia Sportswear, Clif Bar, Pacific Natural Foods, Anchor Brewing, Stanley (a brand of PMI), Granite Gear and Cycle Oregon among others.