The Creatives & Entrepreneurs series connects Boulder’s creative & start-up communities through interactive workshops on branding, design and experience.
Creatives, Artists, and lean start-ups often come from a similar place - focused on pushing out their product, they neglect their brand - their personal brand or that of their product. The core of your value and mission is key to your branding and communications. Understanding what that core is, and generating your unique story, can seriously aid you in connecting with your target to win over clients and consumers.
In this first installment, work with Koert Bakker, Boomtown’s brand specialist, and photographer George Lange, Instagram’s first artist-in-residence, to tease out the soul & story of your brand whether you’re a creative, artist or entrepreneur. In this 3-hour workshop, you’ll build a foundation from which to creatively and effectively communicate with your audience.
A joint initiative with Galvanize, madelife gallery, The Color Bureau and Creatives & Entrepreneurs.