Free

Creating Your Government Marketing Strategy (Webinar)

Event Information

Share this event

Date and Time

Event description

Description

This webinar will provide information on the overall value of initial and ongoing market research for companies pursuing Government sales. We'll discuss resources available for conducting market research, and will give companies a meaningful starting point for a one-on-one discussion with their counselor for specific market research assistance.

This session will provide a framework for companies to locate and define their top targets and what they are buying, and also assist in their marketing and pursuit of government customers.

Prerequisite: It is recommended that you participate in GovCon 101, or have had a one-on-one meeting with a CIRAS Government Contracting Specialist prior to attending this session.

For questions, please contact Melissa Burant and mmburant@iastate.edu.

Share with friends

Date and Time

Save This Event

Event Saved