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Creating A Social Media Strategy For Your Event


Tuesday, April 13, 2010 from 11:00 AM to 12:00 PM (PDT)

Creating A Social Media Strategy For Your Event

Ticket Information

Ticket Type Sales End Price Fee Quantity
Attendee + copy of Charlene's new book   more info Ended $5.00 $0.15

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Event Details

Creating A Social Media Strategy For Your Event

by Charlene Li

Tuesday, April 13th, 11:00 AM Pacific

The first 150 people to register and attend will receive a free copy of Charlene Li's new book, Open Leadership.

Social media can have tremendous impact on an event’s success. It allows event planners to reach their target audience more easily and effectively and it enables attendees to engage before, during and after the event. Attend this webinar and you’ll learn:

  • How to leverage social media to drive more attendees
  • How to connect with your attendees and build engagement
  • Best practices for tapping into the power of social media

Register Now and you’ll gain the knowledge to create a social media strategy for your next event – building excitement and momentum that will increase registrations, attendee satisfaction and brand loyalty!

All proceeds from this event will be donated to
Citizen Effect, an organization that provides everyday citizens the tools and networks they need to work directly with communities in need around the world.

Speaker: Charlene Li

Charlene Li



Charlene Li is the Founder of Altimeter Group and coauthor of the critically acclaimed, bestselling book Groundswell. She is one of the foremost experts on social media and technologies and a consultant on leadership, strategy, social technologies, interactive media, and marketing.She is currently working on her next book, “Open Leadership: How Social Technology Can Transform How You Lead” to be published in May 2010 by Jossey-Bass.

Charlene was named one of the 12 most creative minds of 2008 by Fast Company, and one of the most influential women in technology in 2009. She frequently consults and speaks on disruptive technologies and publishes a blog at




Charlene is a frequently-quoted expert and has appeared on 60 Minutes, The McNeil NewsHour, ABC News, CNN, and CNBC. She is also frequently quoted by The Wall Street Journal, The New York Times, The Economist, Businessweek, USAToday, Reuters, and The Associated Press. She is a much-sought after public speaker and will be appearing at the World Business Forum in Radio City Music hall in October 2010. She has also presented frequently at top conferences such the American Society of Association Executives, SXSW, Web 2.0 Expo, and Search Engine Strategies.

Previously, Charlene was a Vice President and Principal Analyst atForrester Research. She joined Forrester in 1999, after spending five years in online and newspaper publishing with the San Jose Mercury News and Community Newspaper Company. She was also a consultant with Monitor Group in Boston and Amsterdam.

Charlene is a graduate of Harvard Business School and received a magna cum laude degree from Harvard College.


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Tuesday, April 13, 2010 from 11:00 AM to 12:00 PM (PDT)

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