Create a LOOK You Love: Logo ViewFinder Workshop
Friday, January 10, 2014 from 9:30 AM to 12:30 PM (CST)
An Interactive, Hands-On Workshop for Entrepreneurs,
Authors and Small Business Owners
In our 24/7 media-savvy culture, identity and image are more important than ever. Standing apart from the crowd by ensuring that your business “look” truly represents you is essential!
Join us in a supportive, small group setting and learn everything you need to know to create an identity you will love. A fun, insightful, interactive, hands-on workshop led by creative director/graphic designer, small business advocate and Highwire Creative owner Bella Guzmán.
Are you ready to re-design or re-create a logo and identity that represents the real you?
Would you like to learn how to partner with a graphic designer to communicate your ideas and create a look you love?
This interactive logo design workshop is the first step of the creative process. You will learn:
- Why your logo and identity are so important and key to your success!
- About the elements of logo design and color theory and how to apply that to your style
- How to uncover your true design aesthetic, typography style and color preferences
Plan to walk away with a mood board* fine-tuned to your specific ideas, along with a creative brief to help guide the visual look and feel of your new or existing business.
*Mood board materials and morning snacks are included with your registration fee. Please note: you will not leave with a completed “logo” but you will be prepared to collaborate with a graphic designer to design your logo.
When & Where
Highwire Creative. Boldly seeing in you and your business what no one has seen before. And then making it visible — so the right people take note, and delight.
So much is at stake in the beginning of a business. Where else in life do we begin so high up in the air-without having the least bit of practice? We happen to love this part. Even in the early years of your business, we can see that essentially profitable story, and tell it visually, so others see it and believe it, too.
When your business has the right visual identity seen consistently through your logo design, social media branding and website, your business becomes an effortless performance that draws the right crowd.