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Crash Course: Designing the Ultimate Facebook Ad Campaign
Thu, April 13, 2017, 7:00 PM – 9:00 PM BST
In 2017, Facebook advertising is the single most effective tool for channeling people's attention. But most people logging into the dashboard for the first time can probably relate to Gromit below.
CTR, CLV, CPC... WTF? At first sight, all the marketing abbreviations and buzzwords can feel intimidating to "non-marketers" (i.e. normal humans) but this interactive workshop will show you that setting up your first ad campaign is surprisingly intuitive.
I'll aim to prove to you that you don't need any prior experience to get started and that ANYONE with a growth mindset can learn how to capture the attention of some of Facebook's 1.8 billion daily users.
During the 2 hours, we well be running through everything below and then in groups planning campaigns for real startup case-studies that will get your creative pistons firing.
BUT WAIT... THERE'S MORE
Please DO BRING YOUR LAPTOP with you. If you have any questions about the content or would like me to use your business as a case-study during the workshop drop me an email at email@example.com.