$700

Crafting Strategic Narratives with Michael Margolis

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Location

San Francisco

450 Sansome St.

9th Floor

San Francisco, CA 94111

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Refund Policy

Refund Policy

Refunds up to 30 days before event

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Description

Storytelling that Inspires and Influences Change

Learn a breakthrough 3-step model you can use every time you need to present your work, build buy-in, and generate next level sponsorship. Strategic Narratives is a 1-day Masterclass that will teach you how to present the disruptive work of design-driven innovation. It’s impossible to always have the data to justify something that hasn’t been done before. You need to know how to convey the bigger picture. In this program, you’ll learn specific frameworks and techniques to dramatically increase perception of your vision and roadmap.

What You’ll Learn:

  • A 3-step narrative sequence for organizing high-stakes presentations

  • How to avoid putting your audience in “fight or flight” mode

  • A next-gen technique for deeper and more meaningful “empathy mapping”

  • How to rapidly prototype and test the resonance of your core premise

  • What to do to overcome disbelief, objections, and resistance to change

  • How to memorably tell your own story in 60 seconds or less

  • “The 90% Test:” how to start every pitch with this one game-changing principle

  • A presentation-friendly way to convey your passion and values

  • 5 ways to listen for and coach stories out of anyone (even those without a story!)


This course is ideal for:

Senior leaders, product managers, and designers. Anyone that needs a big-picture narrative to influence change and make transformation tangible.

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Date and Time

Location

San Francisco

450 Sansome St.

9th Floor

San Francisco, CA 94111

View Map

Refund Policy

Refunds up to 30 days before event

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