HK$499.75 – HK$622.75

Copywriting That Connects & Converts - For Solopreneurs & Small Business Ow...

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G/F 511 Queen's Road West

Sai Ying Pun, Hong Kong Island

Hong Kong

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Refund Policy

Refund Policy

No Refunds

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Event description


Are you an entrepreneur, solopreneur or small business owner who struggles to write about your beautiful product or service-based business?

Do you have a ‘writing phobia’ and want to feel more confident writing about your business?

Do you want to learn how to quickly and easily write copy that connects with your ideal customers or clients AND increases your sales?

The ‘Copy That Connects & Converts’ Workshop is for you!

'Copy That Connects & Converts' has been designed specifically for small business owners who want to learn the secrets of crafting strategic copy for their website and online platforms.

As a strategic copywriter, I regularly see business owners investing in beautiful websites that look great, but their copywriting doesn’t connect with their ideal customers and clients. This impacts on their ability to grow their brand and increase sales.

Why is copywriting an essential marketing tool for your business?

Great copy is used to explain your product, service, or value proposition on everything from your website to your landing pages, your newsletters to your social media bio’s.

Your words are responsible for SELLING your product or service and that’s why it’s so important to invest your time and energy into crafting effective copy.

In this workshop you will learn:

  • The key components of writing copy and messages that connect with your ideal customers/clients and boosts your sales,

  • How to implement each component into your copy immediately,

  • Professional copy writing tips and tricks, (including copywriting do’s and don’ts) that will help you quickly write effective copy,

  • Opportunity for Ainslie to review your writing during the workshop so you can implement your new copy into your business straight away.

Workshop Inclusions:

  • 1.5 hours of content and hands on practical writing workshop time,

  • 30 minutes of questions/comments/discussion,

  • 30 minutes of networking at the conclusion of the workshop over a yummy afternoon tea, including food and drinks,

  • Small ‘Thank You’ gift for your attendance.

This workshop has been crafted specifically for:

  • Solopreneurs, entrepreneurs and small business owners including health and wellness professionals (coaches, yoga, pliates, dance instructors, chiropractors, doulas etc.), creatives (freelance graphic designers, web developers, photographers), product-based businesses and professional service business owners,

  • Business owners who want to learn how to write strategic copy that cuts through the noise, connects with their ideal customers/clients and increases their bottom line,

  • Business owners who want to feel more confident about their writing ability and promoting their business through effective copy.

This workshop isn’t for:

  • People who don’t have their own business or are not wanting to be in business,

  • Business owners who aren’t open to exploring their writing talents,

  • Business owners who aren’t currently located in Hong Kong.

What people are saying...

I went into the workshop wanting to improve my ‘business to business’ copywriting, specifically around our media kit, ‘about us copy’, ‘why advertise with us’ and email marketing. After completing the course I feel confident that my new and improved copywriting skills and my greater understanding of our ideal client will help drive my business forward and I’m excited to get started. Thank you Ainslie!

Catherine, The HK Hub

I really loved the worksheets corresponding to each module. Each exercise helped me to deepen my understanding of how these copywriting tips and tricks can be integrated into my own business straight away. I also love that the course taught me that there are specific ways to structure your content, which has made writing about my business so much easier!

Corinne, Raw and Rich

I came away from the course knowing that I don’t have to make things so difficult for myself. The course provides a great balance of strategy and writing tips, which has now given me the confidence to start writing copy for my business!

Julie, ActivityBox

To see more of Ainslie's past copywriting workshops take a look here.

Event Details

VENUE - theDesk Co-Working Space, Sai Ying Pun, Hong Kong Island

DATE - Saturday 30th September, 2pm - 5pm

TICKETS - Early Bird $480 HKD, Full Price $600 HKD

*not including admin fee


How do I get to the event venue, theDesk?

theDesk is easily accessible by MTR - alight at HKU Station, take exit B2, turn left onto Queen's Road West and walk 200m down the road. theDesk will be on your right hand side.

theDesk is also a short 7-10 minute taxi ride fro Central.

What is your refund policy?

If you’re unable to attend unfortunately we cannot issue a refund however you are welcome to transfer your ticket to a friend or colleague. Please contact me via email prior to the event with the new guest’s details.

What should I bring to the event?

Please bring along pens and a writing pad so you can take lots of notes. You will be supplied with worksheets that you can take home for future reference.

Are there meals included?

At the conclusion of the event we will have a light afternoon tea. If you think you need to bring additional food to snack on and water, please feel free to do so.

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Date and Time



G/F 511 Queen's Road West

Sai Ying Pun, Hong Kong Island

Hong Kong

View Map

Refund Policy

No Refunds

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