Service Design Immersive
Strengthen relationships with customers across every interaction, digital and beyond.
Great service experiences involve elegant orchestration of all the moments customers engage with your company, whether they are visiting a physical space, attending an event, calling an 800 number, or receiving an SMS alert. In this workshop, get acquainted with tools that will help you see your customer’s entire journey with your service clearly, identify ways to make it more seamless and delightful, and unite your organization in delivering on this vision.
You’ll walk away knowing how to:
Zoom out from individual touchpoints to outline and map the customer journey
Identify opportunities for your service to evolve and grow
Understand the internal implications for changing the customer experience
Design a service that mixes digital and non-digital interactions
Rally your team around the future vision of your service
This course is ideal for:
Organizational leaders, product managers, business process engineers, designers, marketers, developers and cross-functional teams who want or need to unite for greater impact.
* This class was previously known as Transforming Customer Experience
About Cooper Training:
Founded in 1992 by Sue Cooper and Alan Cooper, the "Father of Visual Basic", Cooper is an award-winning design and business strategy consultancy, with offices in San Francisco and New York. Our mission is to help organizations think big, create delight, and achieve success. We approach every engagement with fresh eyes and a proven framework. Through Cooper Professional Education, we share the best practices we developed, and empower participants and clients to create superlative products and services.
Related courses and workshops
Interested in even more Cooper training?
Find out about the rest of our courses & workshops here: www.cooper.com/training
We know things happen. If you need to cancel your registration, notify us by emailing Training@cooper.com at least 30 days prior to the course and we will refund your full payment. Less than 30 days prior to the course, there are no refunds available. Alternatively, you can transfer your registration once to another course within one year of the date of cancellation or assign another individual from your organization to take your place. Once your registration is transferred, you may no longer receive a refund.