Whether you're in gaming, mobile or eCommerce, chances are you have customer data of all kinds and could benefit from knowing how best to analyze and monetize it. This is your chance to see behavioral analytics in action and find out why and how it might be relevant to you.

CoolaData™ is a behavioral data service empowering data-driven online companies. The CoolaData platform provides a full analytical stack at a fraction of the cost of developing similar capabilities in-house, helping you identify key trends, opportunities and threats as they occur. It simplifies complex data structures to put you in control, helping you understand your customers better and make better decisions about product, marketing and more to drive revenue.

CoolaData unifies information from events, logs and external social feeds - tapping into all your data and analyzing it at lightning speed. It provides answers to questions about your customers and users, including questions you never realized you could ask. Better yet, it is affordable, scalable and easy to customize.

At this session on July 3rd you will see:

• Actionable answers to your business questions – the opportunity and challenges of behavioral analytics
• A live demonstration of the CoolaData behavioral data service and what it can do from CoolaData's CEO Tomer Ben-Moshe
• Welcome notes from André Hoekzema, Enterprise Google Cloud Platform Lead Benelux - Nordics
• Informal Q&A with CoolaData's founders and Google's team

Refreshments will be served and there will be time for networking.