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Connected TV Advertising Summit VIRTUAL EVENT June 9 and 10, 2021

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As viewers shift to streaming, connected TV advertising is poised to grow to $18 billion+ by 2025 according to eMarketer.

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2021 Connected TV Advertising Summit - VIRTUAL EVENT

eMarketer has forecast that Connected TV (CTV*) ad spending will jump to over $18 billion by 2025, in the U.S. alone. CTV advertising has enormous potential because it combines the best of traditional TV advertising’s attributes while also offering the targeting, measurement and interactive capabilities of digital advertising. As more ad-supported streaming services launch and cord-cutting accelerates, CTV viewership will surge.

VideoNuze’s 2021 Connected TV Advertising Summit VIRTUAL EVENT will feature senior executives from agencies, content providers, technology companies and other stakeholders for two afternoons of high-impact learning. The CTV Ad Summit will be the most focused, in-depth conference on CTV advertising, and offer a mix of cutting-edge research, keynote interviews, high-impact panel discussions and case studies that accelerates CTV advertising.

Sign up is complimentary. Zoom links will be emailed to registrants.

 

*Connected TV (CTV) refers to any TV that is connected to the Internet and can play OTT video content/ads and also display graphical ads. CTVs have the capability to return user data to device manufacturers, content providers and ad buyers. CTVs support secure transactions such as subscriptions and e-commerce.

Examples of CTVs are smart TVs as well as TVs that are connected to the Internet via streaming media players/sticks (e.g. Roku, Fire TV), gaming consoles (e.g. PlayStation, Wii), DVRs, pay-TV operators’ IP set-top boxes (e.g. X1) and other devices.

 

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