Free

Competitive Dynamics: Of Whom Should You Be Aware?

Event Information

Share this event

Date and Time

Location

Location

LC 433, 5 Metro Tech Center, Brooklyn, NY 11201

Event description

Description

Abstract:

The Awareness-Motivation-Capability (AMC) framework instructs firms to be aware of their rivals, but it offers little guidance on whom firms should be aware of. In addition, the overwhelming majority of research focuses on dyadis, action-reaction encounters, but if reducing rivalry is important, then we need more research on how to anticipate rivals before they become a threat. We address this gap by quantifying the spatial distant at which point seemingly unrelated firms can become direct competitors. Specifically, by using a network perspective we show how and when indirect competitors (the rivals of a one’s rivals, and their rivals, etc.) become direct competitors. Studying several networks of direct and indirect competitors in the business software and services industry over six years, we reveal a competitive distance threshold below which the odds of indirect competitors turning into direct competitions becomes positive, and thus it warrants increased awareness. Though extant research profiles rivals based on their similar profiles (e.g., similar size, resource similarity, product commonality, etc.), we show that a firm’s greatest awareness must be directed to rivals who are not only dissimilar, but mostly embedded in different network groups, not similar ones. All in all then, we nuance the AMC framework by enhancing the scope of awareness from focusing primarily on current competitors in a single space to also addressing the process of competition formation across domains.


Short Bio:

Gideon Markman studies competitive strategy, entrepreneurship, innovation and sustainability. His research appears in top-tier journals such as Academy of Management Review, Strategic Management Journal, Academy of Management Journal, Journal of Applied Psychology, Journal of Management, Journal of Management Studies, Journal of Business Venturing, Research Policy, and Academy of Management Perspectives. Gideon is an Associate Editor with the Academy of Management Perspectives and an editorial board member with several journals—Journal of Management, Journal of Management Studies, and Strategic Entrepreneurship Journal. Gideon also brings enterprise-building and fund-raising capabilities: He founded and funded the Sustainability, Ethics, and Entrepreneurship (SEE) Conference — a unifying event that is supported by several universities and the Kauffman Foundation. Gideon is an expert in business-model innovation and market entry and has consulted large enterprises such as Deutsche Telekom, Bosch Siemens, ChoicePoint, Mary Kay Cosmetics, as well as private and family firms, startups, social ventures and non-profit organizations). Gideon lives in Boulder, CO with his wife, Veronique, and two sons, Oz and Eytan.

Share with friends

Date and Time

Location

LC 433, 5 Metro Tech Center, Brooklyn, NY 11201

Save This Event

Event Saved