Comms Training Workshop - Kudu x PLU
This session brings together Kudu Communications’ advanced training with People Like Us’ mission to celebrate and develop diverse talent in our sector.
Our free workshop is designed for ambitious mid-level and senior comms professionals, helping you to embed better strategy, discipline and creativity into your work.
The training will be delivered by Anil Manji, Founder of Kudu Communications and a comms specialist with experience across agency, charity, NHS and UK Government campaigns.
Master new skills
Blending some of the best skills from the world of strategic communications, PR, marketing and behaviour change, this session will put you on the right path to become a world-class comms pro.
Attendees will leave with new skills to apply to their work - from the Pixar storytelling model to the UK Government's OASIS comms planning framework.
We will focus on three core topics:
- Setting data-driven objectives
- Audience research and insights
- Campaign strategy, tactics and storytelling
Format
Kudu Communications leverages the power of story-driven training, mixing real case studies with Greek mythology, the Cold War and Disney classics to help attendees remember key models and frameworks.
You can also expect films, interactive sessions and group exercises to bring concepts to life and make the learning stick.
Networking
Hosted by our friends at Golin, attendees will have the chance to meet and connect with other ambitious professionals from across the sector.
The event includes coffee and light snacks at the start of the day, followed by a networking lunch after the workshop.
