Collaborative Economy Kickstart: Online Workshop

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The Collaborative Economy is a set of global trends, movements and technologies fundamentally reshaping how we make, market, acquire and use products and services. It was born out of the global financial crisis of 2008, enabled by global communications networks and digital technologies, and powered by people.

Every organization in the world is being impacted by the Collaborative Economy in some way. Smart organizations are engaging now by addressing emerging threats and identifying business opportunities.

The purpose of the Collaborative Economy Kickstart Workshop is to help Executives quickly understand how the Collaborative Economy will impact their business, and what new business and product opportunities the Collaborative Economy represents.

Space is limited to the first 15 registrants. The workshop will be held from 9am to 11:30 am on Wednesday, December 2nd. The workshop is intended for brands, startups and NPOs - no agencies or consultanies please.

In the first hour Participants will be given an overview of the Collaborative Economy, including:

  • The key elements of the Collaborative Economy;

  • The three C’s of a Crowd-powered business: Crowd, Community and Collaborative Organization;

  • Case studies and examples of Crowd-powered businesses;

  • A method for identifying opportunities for, and threats to, a Participant's business;

  • A framework for developing a Crowd-powered business model.

During the second hour Participants will then be guided through an Ideation & Action Planning exercise that helps them:

  • Explore the dimensions of the Collaborative Economy that are relevant to their business and market;

  • Assess the biggest threats and opportunities;

  • Learn to do an asset inventory;

  • Explore opportunities via the Ideation Canvas tool;

  • Create an action plan to more forward immediately after the session.

The workshop will end with 30 minutes of group coaching to explore topics that have surfaced during the overview and action planning sessions.

Participants will leave the session with a better understanding of the Collaborative Economy, an action plan draft and exclusive templates to use within their organization to kickstart their Collaborative Economy journey.

The Workshop will be led by Bill Johnston, founder of Structure3C.

Please note: This session is intended for brands, startups and non-profit organizations only. Please do not register if you are a consultant or agency.

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