Coffee + Creatives Unconference 2019

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The 2nd Annual Coffee + Creatives "Unconference” includes sessions on creating digital ads, clients/contracts, outreach to media, and more.

About this Event

C+C Unconference 2019

Join us for the second annual “Coffee + Creatives Unconference” on topics like managing clients and contracts, leveling up your social media, developing an entrepreneurial mindset, and more (see complete session info below).

The week also includes a kickoff and closing party, and a special Tuesday panel discussion how to build a community that values creative work and creatives.

Early bird tickets are $20, available through Sunday, October 6th. Regular tickets available from October 7th through the week of the event are $25. All tickets are non-transferrable, and you may attend as many or as few sessions as you like. Tickets include a bag of goodies, and complimentary snacks and drinks at the closing party.

If you or someone you know is experiencing financial hardship, please email coffeeandcreatives@gmail.com and we’ll work with you to make sure cost isn’t a barrier to attending.

Special thanks to partners Zendo, Free Range Spaces, Homewise, AKT Communications, and Southwest Creations Collaborative, along with hosting venues FatPipe ABQ, Three Sisters Kitchen, City of Albuquerque Cultural Services and ABQ/Bernalillo County Main Library, and Nexus Bewery for helping us make the week possible.

Community Guidelines / Inclusivity Statement

Coffee + Creatives is a large group, driven by the needs of our members.

With approx. 500 unique visitors attending the in-person meetup each year and 3,000+ active on a monthly basis via the online Facebook group, Twitter, Instagram, and email newsletter, there are people from a wide spectrum of ethnicity, age, ability, religious and spiritual beliefs, gender, and gender identity/expressions.

Both online and offline, we ask that our members be respectful, focus on sharing work and ideas, and avoid name calling (e.g. “you’re an idiot” “why are you so stupid”). We do not and will not tolerate racist / sexist / abusive language, and encourage you to make every possible effort to be honest about your bias or conflicts of interest.

Any large and healthy community will have differences of opinion at times, but we can still all be constructive. If you engage in abusive behavior and/or hate speech in any Coffee + Creatives hosted forum (online or offline) we reserve the right to ask you to leave the community immediately and permanently.

Unconference 2019 Sessions

Monday, October 21

Unconference Kickoff Party / Goodie Bag Pickup

Location: Free Range Spaces, 1710 Central Ave SE, Albuquerque, NM 87106

Time: 5p - 7p

Join us for the kickoff of Unconference 2019 from 5-7pm at Free Range Spaces, one of our major partners and a constant supporter of creatives of all kinds.

We’ll have a bag with goodies for all ticket holders, free snacks + beverages, an informal keynote from Coffee + Creatives co-founder Ruth Dove, and of course you’ll get to hang with other creatives to help you get excited for the week ahead!

Tuesday, October 22

Panel Discussion: How To Build A Community That Values Creative Work

Location: Three Sisters Kitchen, 109 Gold Ave SW, Albuquerque, NM 87102

Time: 10a - 12p

New Mexico is home to a unique and deep crossroads of culture, place, and people including many fiercely independent local businesses, artists, designers, illustrators, filmmakers, coders, musicians, food & beverage entrepreneurs, and more.

In this special panel discussion, Leela’s Body Cocktails founder and Coffee + Creatives co-founder Ayanna Nelson-Freeman chats with Shelle Sanchez, Ruth Dove, Madalena Salazar, Lee Francis, Charles Ashley III, Gabrielle Uballez about their experiences building a community that values creativity, creative work, and creatives themselves.

Coffee + Creatives Meetup

Location: Zendo Art & Coffee, 413 2nd St SW, Albuquerque, NM, 87102

Time: 6p - 7:30p

Join us for the regular every other week meetup, share your latest project/problem/idea, hear what others are up to, and learn about resources for creatives of all kinds.

Wednesday, October 23

Managing Clients and Contracts

Location: Free Range Spaces, 1710 Central Ave SE, Albuquerque, NM, 87106

Time: 10a - 12p

Award-winning small business author and coach Peri Pakroo will walk you through the ins and outs of building and managing a freelance business that attracts and retains quality clients, generates solid income, and minimizes administrative hassles and client conflicts.

Leveling Up Your Social Media

Location: Nexus Brewery, 4730 Pan American Fwy NE, Albuquerque, NM, 87109

Time: 4p - 6p

Getting started with social media is relatively easy, but how do you get to the next level, and consistently drive value for your business/projects/practice? In this session Zach Leyba will share lessons learned on how to optimize your social media accounts, create consistent content, and make sure you are getting the most out of your time spent.

Thursday, October 24

6 Steps to Developing an Entrepreneurial Mindset

Location: B. Ruppe Drugstore, 807 4th St SW, Albuquerque, NM, 87102

Time: 9a - 10a

Whether you’re just starting out, a full-on entrepreneur or have an idea but haven’t figured out how to move it forward, you know what it feels like to be stuck in your creative process. Here’s the thing: working through these ruts requires an entrepreneurial mindset, and building your mindset is just like building your business — it takes time, practice and follow through.

In this session, Annie Sanchez, creative entrepreneur, coach and CEO of Mariposa Strategies, will guide you through the practical yet easily overlooked steps for developing an entrepreneurial mindset so you can move your ideas forward!

How To Scale Up Production/Manufacturing In A Creative Business

Location: Southwest Creations Collaborative, 1308 4th St NW, Albuquerque, NM, 87102

Time: 12p - 1p

Going from creating and producing a few pieces to large-scale manufacturing is often an intimidating process that can be both costly and disheartening. Southwest Creations Collaborative is a local contract manufacturer that produces sewn goods and hand-crafted products. They are experts on helping creators think through how to scale up efficiently and effectively while still keeping true to the core designs and concepts of the artist. Whether you're sewing or crafting or constructing, come to this workshop with Maude Andrade of Southwest Creations Collaborative to hear tips and tricks for scaling up.

Writing proposals, artist statements, and re-usable web content

Location: Main Library Large Community Room, 501 Copper Ave NW, Albuquerque, NM, 87102

Time: 4p - 5:30p

In a redux of one of the most popular talks from last year, Ruth Dove will walk through the logic behind writing a great proposal, web content, and more. Expect to walk away with practical information and examples to help guide you as you write proposals, craft content for your website, and position yourself for grants/funding opportunities.

Friday, October 25

Lunch ‘n Learn: Getting started with press/media outreach

Location: Fatpipe ABQ, 200 Broadway Blvd NE, Albuquerque, NM, 87102

Time: 12p -1p

In this session, award-winning writer and travel journalist Ashley M. Biggers will walk you through the basics of building a media list, including identifying the editors, writers, and producers primed to tell your story, and locating their contact information. Then, develop pitching basics, from perfecting your timing to drafting cold pitch emails. You'll also receive a few templates you can use to draft your pitches, and discover when and how to follow up to build lasting relationships with the press.

Strategy and Design for Facebook, Instagram, and Google Ads

Location: Orpheum Community Hub, 500 2nd St SW, Albuquerque, NM, 87102

Time: 4p - 6p

Paid social media + digital ads can be confusing. In this 2-hour workshop, award-winning creative director, designer, and educator Brandi Sea Heft-Kniffin and one of NM's best digital strategists and marketers Jamie Rushad Gros will break down how to create digital ads, including when/where to strategically use design elements and concepts intentionally for highest impact.

Saturday, October 26

Licensing Music for Film/Video

Location: The Watson Building, 1600 Lomas Blvd NW, Albuquerque, NM, 87104

Time: 11a - 1p

Anyone who has ever made a video or film knows that music can have a huge impact on the final product. It follows that as a video/filmmaker, or as a musician, it’s important to understand how to obtain or give the necessary rights to a piece of music so that everyone is on the same page about how the music will be used, what fees will be paid (if any), and other important terms. Understanding these types of agreements is essential to avoid conflicts—or even worse, allegations of infringement or other legal troubles—which are especially painful to deal with after a film is made.

This workshop walks you through the basics of music licensing agreements for film/video and includes an editable copy of an agreement template that musicians and/or filmmakers can use.

C+ C Unconference Closing Party

Location: Free Range Spaces, 1710 Central Ave SE, Albuquerque, NM 87106

Time: 6p - 9p

Join us for a closing party at Free Range Spaces. We’ll bring the beverages and light refreshments. No big speeches, no fancy clothes or black tie attire, just join us for some good company and a chance to catch-up with everyone from the week.

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Eventbrite's fee is nonrefundable.

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