Skip Main Navigation
Page Content

Save This Event

Event Saved

ClereBranding & Strategy: For Authors and Speakers

Romal Tune [RT]

Saturday, September 23, 2017 from 8:00 AM to 3:00 PM (EDT)

ClereBranding & Strategy: For Authors and Speakers

Ticket Information

Ticket Type Sales End Price Fee Quantity
Early Bird Registration Jul 31, 2017 $175.00 $5.37
Registration after July 31st Sep 18, 2017 $220.00 $6.49

Who's Going

Loading your connections...

Share ClereBranding & Strategy: For Authors and Speakers

Event Details

Many authors and speakers face challenges booking engagements in new markets and/or reaching new audiences. From branding to strategic marketing, there is a clear gap that exists between creating good content and success. The ClereBranding & Strategy (pronounced CLEAR-Branding and Strategy) Seminar will show authors and speakers how to build the right infrastructure and expand their networks to get the results they have been looking.

 This is a one-day gathering where attendees will engage in the process clarifying their message, goals, and strategy. Participants will leave with a 90 strategic action plan to expand their reach and grow their brands. Romal and Charles will assist authors and speakers with confronting their narratives, clarifying their content and constructing a plan that maximizes outcomes.

 Value for Speakers: Speaking is less about being a great orator and more the quality of your content. This seminar will assist authors and speakers in the creation oftop quality content messaging.

  • Creating a strategy
    1. Strategic Marketing and content placement - Make sure people know you’re out there and available
    2. Market place positioning to get booked – What makes you and your message different
  • Clarify your brand
    1. Clarify your brand
    2. Construct a clear message – This is you “what”
    3. Clarify and construct a clear narrative – This is your “why”
  • Clarifying you “ask” (honorarium, expectations and deliverables)
  • Construct your plan for a new way forward

 Value for Authors and Aspiring Authors: Writing a book isn’t good enough. Before you can sell your book you have to know how to tell the story.

  • Confront the obstacles in your approach
  • Clarify Your Brand and Market
    1. Market place positioning – What makes you book different
    2. Clarifying your Story – This is your “why”
    3. Do’s and Don’ts of Branding
  • Create your plan
    1. Brand narrative – Communicating what your book is about, your “what”
    2. Marketing
    3. Effective use of your network(s)


ClereBranding and Strategy GOALS:

  1. Confront the obstacles in your past story and approach
  2. Clarify your story to have greater reach and impact 
  3. Create a plan for immediate steps and achievable goals 
  4. Maximize economic and relational productivity


 Special Guest Expert Branding Strategist - Charles Lee:

Charles is the Founder & CEO at Ideation, an idea-making company that specializes in helping brands scale their business by effectively integrating their strategic plans into day-to-day implementation. Ideation fills this gap between strategy and implementation with innovative approaches to idea execution, business strategy, brand(re)development & effective storytelling, and creative services that bridge concepts into the real world. He is also the author of Good Idea. Now What?: How to Move Ideas to Execution, a practical book designed to help people move ideas to implementation.

Charles is regularly invited to speak to leading brands on topics such as fostering creativity, disruptive innovation, idea-making, and brand strategy. Executive leaders from brands including Wells Fargo, Toyota, William Morris Endeavor, NBCUniversal, CAA, Caterpillar, ONE Campaign/Product (RED), The White House, Catalyst, and many others have benefited from having Charles present at their key events. In addition to speaking, Charles has served as host and/or moderator for numerous events with NY Times best-selling authors and executives from brands including Google, Twitter, Groupon, Starwood, Disney, NBCUniversal, CAA, Toyota, TOMS, charity: water, United Way, World Vision, and many others.

NOTE: Lunch will be provided.  

Hotels near the venue: 

Fairfield Inn and Suites Home2 Suites by Hilton Omni Atlanta Residence Inn by Marriott 

Have questions about ClereBranding & Strategy: For Authors and Speakers? Contact Romal Tune [RT]

Save This Event

Event Saved

When & Where

115 Martin Luther King Jr. Drive SW
Unite 3B
Atlanta, GA 30303

Saturday, September 23, 2017 from 8:00 AM to 3:00 PM (EDT)

  Add to my calendar


Romal Tune [RT]

Romal is a highly sought after International Speaker, Consultant, Author, Social Entrepreneur, and Impact Investor

- Bio in Profile -

  Contact the Organizer
ClereBranding & Strategy: For Authors and Speakers
Things to do in Atlanta, GA Class Business

Please log in or sign up

In order to purchase these tickets in installments, you'll need an Eventbrite account. Log in or sign up for a free account to continue.