Celebrity Philanthropy: How to leverage fame for social good - with Jenny Santi & Deepak Chopra
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Celebrity Philanthropy: How to leverage fame for social good - with Jenny Santi & Deepak Chopra

Celebrity Philanthropy: How to leverage fame for social good - with Jenny S...

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The CORE: Club

66 East 55th Street

New York, NY 10022

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Celebrities - whether in business, entertainment, sports, music, fashion, royalty or politics - play a powerful role in modern culture, shaping consumption patterns, public opinion and morality the world over. When done thoughtfully, their endorsement and creative input brings attention, credibility and other tangible and intangible benefits to a cause in a way that no other type of activity can.

Join us in this pioneering workshop that addresses the challenges unique to celebrity philanthropy: establishing credibility amidst public cynicism, creating entertaining yet impactful programs and events, selecting credible partners in the non-profit and business sectors, reputation management, fundraising, and other issues that arise when fame is the main currency to effect social good. Led by Jenny Santi, philanthropy advisor to high net worth individuals and public personalities, the program includes networking sessions and an opportunity for experiential learning through meeting peers in the sector.

At the end of the session, you are invited to join an exclusive cocktail gathering and panel discussion featuring real-life celebrity philanthropist Deepak Chopra, founder of the Chopra Foundation.

This workshop is tailored to the unique needs of:

CEOs, Executive Directors, Board Members of foundations, public charities and advocacies established by public personalities in:

  • Film and TV
  • Music
  • Fashion
  • Culinary arts
  • Royalty
  • Sports
  • Politics

Participants can expect to:

  • Learn what makes celebrity philanthropy unique
  • Develop a clear and focused mission, and articulate priorities and policies for a foundation
  • Recognize the key components of a successful strategic plan
  • Build skills in developing programs that meet organizational goals and have real impact
  • Discover how to identify and secure potential partners – whether with businesses, high net worth individuals, or thought leaders - for effective collaboration
  • Discover how to creatively leverage the unique assets of a celebrity and use these for marketing, fundraising, and programming – even when the celebrity is not present
  • Learn techniques in managing the risks and liabilities associated with the unique culture of celebrity philanthropy
  • Learn from the failures and successes of celebrity philanthropists
  • Learn about successful models of board governance and management
  • Interact with other participants to share ideas and learn new approaches to challenges and opportunities

Workshop Leader

Jenny Santi is a philanthropy advisor to some of the world's most generous philanthropists and celebrity activists. In 2013 she founded Saint & Partners, a consulting practice that has served clients including signatories of the Buffett-Gates Giving Pledge, an Academy Award-winning actress, and leading financial institutions in Europe and Asia, helping them channel their wealth, power and influence towards social good. For five years beginning at only 28 she served as Head of UBS’s award-winning Philanthropy Services department based in Southeast Asia. She holds an MBA from INSEAD, went to the Wharton School as an exchange student, attended New York University's Heyman Center for Philanthropy & Fundraising, and is a Chartered Advisor in Philanthropy. Santi has lived in Manila, London, the French Loire Valley and Singapore, and now lives in New York. She a blogger for the Huffington Post and is is the author of the acclaimed book “The Giving Way to Happiness: Stories & Science Behind the Life-Changing Power of Giving” (Tarcher Penguin Random House, 2015).


Public figures she has worked with have included Academy Award-winning actress Goldie Hawn, martial arts star Jet Li, 16-time Grammy winner David Foster, 2-time Grammy winner Michael Bolton, and bestselling author Deepak Chopra. In addition she has organized philanthropy forums featuring speakers such as Huffington Post Founder, Arianna Huffington, UN Messenger of Peace Jane Goodall, supermodel Christy Turlington Burns, CNN Founder Ted Turner, Princess Astrid of Belgium, and many others.
www.jennysanti.com

Special Guest

Deepak Chopra, MD, FACP, Founder of The Chopra Foundation and the Chopra Center for Wellbeing, is a world-renowned pioneer in mind-body medicine and personal transformation, and is Board Certified in Internal Medicine, Endocrinology and Metabolism. He is a Fellow of the American College of Physicians and a member of the American Association of Clinical Endocrinologists.

Chopra has authored more than 80 books, published in more than 43 languages, including 22 New York Times best sellers. Two of his books, Ageless Body, Timeless Mind (1993) and The Seven Spiritual Laws of Success (1995) have been recognized on The Books of The Century Bestsellers List. For the last three years, Greatist.com recognizes Dr. Chopra as one of “The 100 Most Influential People in Health and Fitness “. The World Post and The Huffington Post global internet survey ranked him #17 influential thinker in the world and #1 in Medicine Fitness. TIME magazine has described Dr. Chopra as “one of the top 100 heroes and icons of the century”.

Featured Speaker

Richard Marker is an expert on philanthropy and co-principal of Wise Philanthropy™, a philanthropy advisory and education firm. His columns on philanthropy have been published widely and he is the author of Saying Yes Wisely: Insights for the Thoughtful Philanthropist [Blooming Twig Books, 2009].

In 2002, Marker founded what is now known as the NYU Academy for Grantmaking and Funder Education. He continues as a part-time professor in the Academy, the oldest and most comprehensive university program teaching funders and philanthropists in the United States. In 2007, he was recognized with the NYU Excellence in Teaching Award. Over a professional career which began in 1968, Marker has been the CEO of a major philanthropic foundation, a professor, a university chaplain, senior executive of an international not-for-profit organization, and a management consultant in the private sector. In addition to NYU, Marker has taught at Brown University, Hofstra, and Loyola of Chicago. Over his career, he has chaired and served leadership roles on many boards including several grantmaking foundations and international social change non-profits.
www.wisephilanthropy.com

The Venue

Dubbed by CNBC as "a private getaway for New York's top one-percent." CORE: reflects its members’ collective vision of how they want to live their lives. CORE: is a community of global thinkers who gravitate towards others who share a common curiosity, and possess the means and aspirations to manifest their visions for a better world. CORE:'s members are leading innovators across a wide range of industries: art and architecture, business, finance, entertainment and media, retail, fashion and beauty, hospitality and leisure, sports, real estate, legal, politics and government, science and technology, healthcare, and academics.

Presented by

Saint & Partners is a global philanthropic advisory firm that helps clients channel their wealth, influence and desire for meaning towards social good. Inspired by a chance encounter between two professionals – Jenny Santi and Barnaby Marsh - who became aware of their gift for bringing together some of the world’s most influential changemakers, the firm advises some of the world’s leading philanthropists by helping them envision new philanthropic possibilities, and designing the activities, institutions, projects, teams, and events that bring them to life. We have offices in Singapore & New York City, and serve clients around the world.




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66 East 55th Street

New York, NY 10022

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