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Business Model You®
Certified Practitioner Training
San Francisco 2018

Business Model You, LLC

Thursday, April 12, 2018 at 9:30 AM - Friday, April 13, 2018 at 4:00 PM (PDT)

Business Model You® Certified Practitioner Training...

Ticket Information

Ticket Type Remaining Sales End Price Fee Quantity
Early Adopter
The discounted Early Adopter rate is available through January 31, 2018. Price includes all fees.
25 Tickets Feb 1, 2018 $1,395.00 $0.00
Standard Rate
The standard rate takes effect February 1, 2018. Price includes all fees.
1 Ticket Not Started $1,595.00 $0.00

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Event Details

Business Model You® Certified Practitioner Course
 —  Essential Training for Professional Advisors —

Day 1 End User Experience: Thursday, April 12
Day 2 Practitioner Experience: Friday, April 13

- Both sessions 9:30 till 4:30 pm - 


The experiential Business Model You® Certified Practitioner Course teaches you to think and feel in personal business model terms—then shows you how to use the methodology within your own professional practice.


A select group of 27 participants will spend two immersive days experiencing and practicing the Business Model You® methodology, as both end users and as practititioners  Working directly with the method's originator, you will study and learn the following: 

  • Constructing and Debriefing Personal Business Models
  • Canvas and Three Questions™ Coaching Practicum
  • Workshop and Training Design

You will alternately serve as coach, client, and observer as you practice the techniques, gaining a true 360° perspective on the methodology. Work with your colleagues will include a blend of interactive presentations, pair and team exercises, case studies, structured feedback sessions, and group-generated Q & A with the method's originator. Candidates who successfully complete the two-day program will be Awarded a Master Class Certified Practitioner certificate. 


Enrollment Prerequisites

Applicants must commit to two full days of training. Enrollees will be informed as to specific preparations upon acceptance into the course.


Who Should Attend

  • Managers, coaches, consultants, counselors, and others who serve as formal or informal career/professional development advisors 
  • Entrepreneurs or leaders striving to align employee actions with enterprise aims
  • Human resource professionals seeking a more enlightened approach to people development

What You Will Learn

You will master the Business Model You® approach to work redesign and management  
Specifically, you will:

  • Master correct Personal Canvas technique
  • Study and practice Personal Business Model debriefing and facilitation techniques
  • Practice Canvas and Three Questions Coaching™
  • Learn to integrate the Business Model You® methodology with your own professional practice by designing your own workshop or coaching session

Please note that registration is for two full days on April 12 and 13, 2018.


Day 1 User Experience: Redesign Your Career   

Thursday April 12, 2018  
Doors open: 9:00 am 
Training begins promptly at 9:30 am


Program Overview


  1. Set Today's Goal: What Brought You To San Francisco?
  2. Two Critical Business Model Lessons in 5 Minutes
  3. Guided Tour of the Enterprise Business Model Canvas
  4. Practice Drawing a Familiar Business Model


  1. Guided Tour of the Personal Business Model Canvas
  2. Draw Your "As-is" model
  3. Pair & Share "Painstorm" 

       - Coffee Break -

  1. Personal Business Model Revision Case
  2. Think Out Loud Lab: Partners Create New Possibilities For You
  3. Colleague Buzz / Q & A: Ask the Author
  4. Pair & Share 
  5. Morning Summary / Group Picture / Change Seats

       - Lunch -



  1. Draw New, "To-Be" Personal Business Model 
  2. Think Out Loud Laboratory 2:  Partners Revise Your Model 
  3. Debrief | Q & A: Ask the Author

        - Coffee Break -


  1. Test Your New Model
  2. Share With Colleagues
  3. Roleplay: Play Yourself at the Reunion
  4. Summary and Evaluation 

Social Hour / Networking 

Day 2 Practitioner Training: Master Class

Friday April 13, 2018  
Doors open: 9:00 am  
Program begins promptly at 9:30 am

Program Overview

  • Facilitator Guide Overview
  • Set Your Goals: How Will You Use the Methodology? 
  • Simple Rules for Drawing Canvases
  • Draw a New "As-is" Canvas
  • Pair & Share
  • Introduction to Canvas and Three Questions™ Coaching  

   - Coffee Break -

  • Canvas Coaching Practicum I in Trios
  • Coaching Sharing & Debriefing
  • Define Your Professional Identity in 7 Words
  • Morning Wrapup, group picture, table change  

       - Lunch -

  • Put Yourself on the Line!
  • Training Design Overview  
  • Training Design Practicum Part I

       - Coffee Break -

  • Training Design Practicum Part II
  • Training Design Presentations
  • Summary and Evaluation
  • Presentation of Certificates

Participation is strictly limited to a maximum of 27 participants. 
Participation fee includes:

  • 79-page facilitator guide Including complete 20-page workshop script/scenario
  • Three oversized Personal Business Model Canvas posters
  • Lifetime access to the Redesign Your Career with a New Personal Business Model Online 
    Training Course (in English)
  • Lunches plus daylong refreshments 

Participants who successfully complete the two-day program will be Awarded a Master Class Certified Practitioner certificate.

NOTE: Program is subject to change without notice. Please contact the organizer (info at with questions. 
Cancellation terms: If you cancel up to six weeks before the event, 50% of your workshop fee will be refunded. After that date we cannot refund fees for any reason, but at any time you may designate someone else to attend the workshop in your place. Tickets prices will be refunded 100% if the workshop is canceled at the organizer's discretion. The organizer cannot be held responsible for travel reservation losses or inconvenience resulting from cancellations.


Golden Gate ClubAbout the Location

The Golden Gate Club is a beautiful Spanish Colonial style event facility located in the heart of the Presidio, the serene 1,480-acre national park immediately south of the Golden Gate Bridge in San Francisco. The Presidio's history stretches back to 1776, and today the site features stunning views of San Francisco Bay, the Golden Gate Bridge, Alcatraz, and the Presidio forest. The Golden Gate Club is a 5-minute Lyft or Uber ride from the historic Marina District, which offers San Francisco's best combination of colorful yet reasonably-priced accommodations.


Watch Sushma Panikker describe the two-day workshop in detail.

Visit Business Model You Community

Participant Praise for Business Model You®



"I learned more about strategy during the first two hours of the Business Model You® workshop than I did in two full days of expensive 'strategy training' in Paris."


Pavel Novak, Negotiation Trainer, Czech Republic


"The notes from the Master Class are invaluable."

Jane Leonard,  Career Coach, UK



"Big insights. Very clear. Bestows confidence!"

Marco van Damme ,  Entrepreneur, The Netherlands



"The days had a nice flow, making it easy to learn. Gave me the confidence to start building skill in delivering my own workshops."

John Thompson,  Consultant, UK


"I love BMY Because it gives business model clarity, focus, and direction - all on one 
page, with a proven, step-by-step method based on the building blocks of business itself 
It's simple, fast, and effective The visual aspect. is fun and engaging and, yes — it works ! "

Bryan Lubic, Professional Development Advisor, San Diego State University


" The facilitators were awesome :-)"

Laurence Pratt,  User Experience Designer, UK


"This is an incredible book. It has changed my own life as well as those of my clients."

Mary Anne Shew, Small Business Consultant, Rochester, New York 

Have questions about Business Model You® Certified Practitioner Training San Francisco 2018? Contact Business Model You, LLC

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When & Where

San Francisco
The Golden Gate Club
135 Fisher Loop
San Francisco, CA 94129

Thursday, April 12, 2018 at 9:30 AM - Friday, April 13, 2018 at 4:00 PM (PDT)

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Business Model You, LLC

About the Facilitators 

Dr. Timothy Clark is the originator of the Business Model You® career reinvention method. He leads the global personal business model movement at BusinessModelYou.comTim is a teacher, entrepreneur, NEXT-certified entrepreneurship trainer, and author whose six books have sold more than one million copies in 30 languages. He previously served as a consultant and business researcher for clients such as, Bertelsmann Financial Services, Intel, and PeopleSoft, and as a professor of business at the University of Tsukuba in Tokyo. He is a graduate of Stanford University who holds master's and doctorate degrees in business.


Bruce Hazen

Bruce has extensive experience in staff and line management and as both an internal and external management consultant/coach in the electronics, financial services, healthcare, education, public utility, community services, and global civil engineering sectors. He is the author or co-author of several books and book chapters, including Business Models for Teams, Business Model You, The Three Career Questions, and The Coaching Handbook. He earned a B.S. in Industrial and Labor Relations from Cornell University with an emphasis in organizational behavior and psychology. He also holds an M.S. in clinical psychology and has practiced as a licensed therapist.

  Contact the Organizer
Business Model You®
Certified Practitioner Training
San Francisco 2018
Things to do in San Francisco, CA Class Business

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