$20 – $30

Building a Beauty Startup

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AWS Loft

350 West Broadway

New York, NY 10013

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Startups in the beauty industry have been crushing e-commerce and direct-to-consumer sales in recent years. Beauty has been one of the most innovative and fastest growing industries in recent years; since 2012, there’s been a 70% growth in the number of venture-funded beauty startups. And a unicorn has even emerged - Glossier, which recently surpassed the $1 billion valuation.

VCs and entrepreneurs are all taking note and looking to build the next beauty startup that will enamor consumers.

However, building a product in the beauty space is challenging. Physical products can be a barrel of complicated logistics around manufacturing, packaging and shelf-life. Regulatory concerns can arise, especially for products in the naturals space. You also need to be intentional about distribution channels, understanding the economic impact and marketing opportunity of purusing d2c vs. online retail vs. brick & mortar retail vs. amazon vs. a combination thereof.

Perhaps most challenging is standing out. Customer acquisition is expensive; the beauty market is exciting, but it's crowded. So it can be a herculean effort for even the most truly differentiated products to get consumer's attention.

Join us on October 17th, as we discuss what it takes to launch and grow a beauty startup, some of the opportunities and challenges unique to this industry, and

  • Designing & prototyping products
  • Competing in a crowded space
  • Distributing your product online and retail
  • Marketing and getting early press
  • Fundraising for your beauty product


About the panelists

  • Mariya Nurislamova, Co-founder & CEO of Scentbird - Mariya Nurislamova is a CEO and co-founder of Scentbird - a beauty e-tailer and subscription service that started in 2014 with a focus on fragrance. Scentbird pioneered the concept of fragrance rental by offering its customers a monthly supply of any designer fragrance for $14.95. Additionally, Scentbird currently operates two beauty brands - Deck of Scarlet (makeup) and Confessions of a Rebel (fragrance).
  • Priscilla Tsai, Founder & CEO of Cocokind - After years of using severe prescription acne treatments, founder and CEO, Priscilla Tsai realized that traditional approaches to fighting skin concerns were unsustainable, unhealthy, and stigmatizing. Instead, she wanted to find a solution that would create long-term yet gentle results for her skin, mind, and body. After tackling her hormonal acne with superfoods instead of chemicals, she quite literally made her own solution and left her job on Wall Street. cocokind was then born in 2015.
  • Paul Michaux, Co-founder & Vice President of Product at Prose - Paul Michaux is the Co-Founder and Vice President of Product at Prose, the direct-to-consumer beauty brand delivering custom hair care products that are made-to-order and address the specific needs and goals of each individual’s hair and scalp. As Co-Founder and Vice President, Michaux is responsible for leading digital product innovation and expansion. Prior to his role as Co-Founder and VP of Product, Michaux served as Special Projects Manager at L’Oreal in New York City, where he was responsible for leading the implementation of strategic digital marketing projects. Before L’Oreal, he held brand manager positions at companies including, Christian Dior and Procter & Gamble. In 2018, Michaux was recognized as one of the winners of Forbes 30 Under 30 List. He graduated with two Bachelor’s degrees from HEC Paris and University La Sorbonne. Michaux also holds a Master’s Degree from HEC Paris and Telecom ParisTech.
  • Meghan Maupin, Co-founder & CEO of Atolla - Meghan has a graduate degree in Engineering and Management from MIT, and previously worked in design roles at Patagonia, The MIT Design Lab, and Formlabs. With an expertise in integrating new technology into user experience, her work includes designing an AI-powered personal assistant, and launching multiple products for mass customization in 3D printing. Meghan used this experience to launch Atolla in 2019 - a revolutionary customizable skincare company. The Atolla Skin Health System leverages machine learning algorithms and precision skin data (captured through physical skin testing tools) to create personalized and adaptable serums.


Schedule

6:30 - 6:50: Drinks & Networking
6:50 - 7:50: Panel
7:50 - 8:15: Audience Q&A
8:15 - 9:00: More Drinks & Networking



About us

Stacklist hosts startup events in NYC to help entrepreneurs learn from successful founders & experts. Previous speakers have included the founders of Greenhouse, Movable Ink, x.ai, and Techstars. You can find all of our past events and speakers here!

If you have any questions, please email me at danny@stacklist.com.


Our Partners

Adeva is an exclusive, on-demand developers network that connects the world's best engineers with leading enterprises and startups. We identify the best remote engineers and pair them with companies as distributed team members.

Adeva enables its partners to:

  • Accelerate Growth
  • Reduce Costs
  • Minimize time spent interviewing and on-boarding

Find out more about Adeva here.




Audio transcripts, videos and photos will be taken at the event. As an attendee, you acknowledge that such recordings, videos and photos may be used for promotional or marketing purposes.

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Date and Time

Location

AWS Loft

350 West Broadway

New York, NY 10013

View Map

Refund Policy

No Refunds

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