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Build a new sales and marketing process without breaking the bank.

Tuesday, May 10, 2011 from 1:00 PM to 2:30 PM (EDT)

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FREE Ended Free  

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Build a new sales and marketing process without breaking the bank.


You don’t need to spend a lot of money to have a killer marketing plan and stellar sales performance. All you need is a little creativity and the willingness to change. In less than 90 minutes, this free webinar will walk you through some simple, practical and inexpensive moves you can make to transform your business into a money making machine.  


This presentation will help you:

  • Understand how to build a marketing machine
  • Position your company as “remarkable”
  • Eliminate marketing tactics that have a low ROMI
  • Multiply the productivity of your sales function
  • Eliminate friction between sales and production
  • Ensure your salespeople perform four appointments a day, five days a week (every week)


In this presentation you will learn:

  • Multiple ways to market to new prospects and clients
  • Common marketing mistakes that small- to mid-size companies make and how to avoid them
  • How to sync the reengineered sales process with the rest of your business
  • How to reduce the sales cycle time
  • How to profile and find the perfect customer and then build a robust prospect database
  • How to understand buyer behavior in the new economy
  • How to use “low-risk” and “no-risk” offers
  • Ways to double your volume of new-business transactions
  • How to multiply the efficiency of the sales function


Attendees will receive a Sales and Marketing Toolkit to guide them in building a more lucrative and competitive business. This kit will include:

  • The Four Essential Questions every business owner should ask before developing a marketing plan
  • The Red and Blue Test
  • Setting Your Marketing Goals Worksheet
  • "The Machine”: a preview (first three chapters) of Justin’s forthcoming book

 

Presentation by Eric Keiles, Chief Marketing Officer and Founder of Square 2 Marketing, and Author of “Reality Marketing Revolution,”and Justin Roff-Marsh, Founder of Ballistix, and author of “Reengineering the Sales Process”.

 


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