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BritWeb Education: Social Media Strategy
Wed, March 29, 2017, 6:00 PM – 8:45 PM BST
Who should attend this course?
If you are a business owner or you are responsible for social media marketing then this is the course you need. It will help you structure and focus your efforts on social media ensuring they relate to the wider business and marketing goals of your organisation. If you’re struggling to work out which platforms to use and how to make the most of them then this is the course for you.
Why is Social Media Strategy Important?
“We don't have a choice on whether we do social media, the question is how well we do it?”
With 2.8 billion people using social media at the end of 2016, a 21% increase from 2015*, you cannot ignore it’s marketing power. With almost everyone now having a smartphone you can reach people instantly, anywhere by harnessing the power of social media. But without a strategy or a plan, how do you know you are in the right place communicating the right message in the right way? And all those users have the opportunity to interact with your business so you need a strategy to deal with comments from your audience.
What you will learn:
You will learn which social media platforms to leverage for your business that will provide the best return on investment for your particular industry. You will know what to monitor on the platforms and how to deal with complaints and comments. You will leave the course with a social media strategy plan for your own business which you will be able to start putting into action straightaway.
*figures from Hootsuite
What are my transportation/parking options for getting to and from the event?
We'd suggest either Swan Walk carpark on Medwin Way or the Forum carpark on Blackhorse Way, details of which can be found here
How can I contact the organizer with any questions?
You can email either email@example.com or firstname.lastname@example.org, alternatively call 01403 261491 for any urgent requirements.
What's the refund policy?
Whilst no refunds are issued we may be able to transfer your place to future courses.
Is it ok if the name on my ticket or registration doesn't match the person who attends?
Yes! Please just let us know in advance so that the pre course questionnaire can be prepared accordingly.