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Bridging the Gap: Aligning our Online and Offline selves

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University of Maryland College Park

Skinner Building 2117

College Park, MD 20772

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Bridging the Gap: Aligning our Online and Offline selves to Paint a More Authenic Picture

In a time where individuals can "hide" behind vicious anonymous comments and overly optimistic Facebook statuses, the need for authenticity in the digital space is needed now more than ever. Although separating our online and offline selves can result in some positive outcomes, there can also be profound negative consequences that individuals should consider while building their online brand. Drawing from research as well as quirky personal anecdotes, Dr. Rowena Briones Winkler will share tips and guidance on how to better align your offline and online presence in order to ensure that whatever you self-promote is authentically presented.


Dr. Rowena Briones Winkler obtained her doctoral degree from the University of Maryland. She has been conducting research on the use of social media and technology for digital activism and student engagement purposes. Dr. Briones Winkler is currently working on developing strategies for using social media in bystander interventions and sexual assault/domestic violence victim outreach, particularly on college campuses.

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University of Maryland College Park

Skinner Building 2117

College Park, MD 20772

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