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Branding and Communications: Tips & Tools

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WeWork Crystal City

2221 S Clark St, Arlington

Washington, VA 22202

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Marketing and communications play a critical role, but with so many avenues to “get your message out there” and limited resources, what strategies should you take to market your business and brand? During this one hour training, you will gain insight on tips and tools to build a strong marketing and communications strategy.

Speakers:

YANIRE BRAÑA

CEO, MET COMMUNITY

Yanire has more than fifteen years of international experience in marketing, training, leveraging information technology, and change management processes. Since 2007, she has dedicated most of her time to supporting women business leaders through mentoring, training, communications and networking activities. She previously worked for Accenture, Banco Popular, IDB, World Bank, and Booz Allen Hamilton.

SHERRIE BAKSHI

Director, MET COMMUNITY US

Sherrie is a communications and web strategist with more than 15 years of experience in marketing, communications and web development, working closely with associations and nonprofit organizations. She is also a published writer with articles appearing in PRSA’s Tactics, Charleston Magazine and Qatar In-flight Magazine. Sherrie holds a Bachelor of Arts in Journalism from the University of South Carolina.

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WeWork Crystal City

2221 S Clark St, Arlington

Washington, VA 22202

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