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Brand building: How breakthrough brands stand out in competitive, crowded m...

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Ideal HR

31 Boland Court

Greenville, SC 29615

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Brand building: How breakthrough brands stand out in competitive, crowded markets


Overview / Objectives

In 2019, brands are finding it more and more difficult to break through the noise and overcrowded marketing channels bombarding their customers and prospects. In this workshop, we’ll demystify the branding + marketing process, and uncover:

  • How to create an authentic brand story that your target audience actually cares about hearing
  • How disruptive brands create very different brand stories that resonate and gain market share
  • What rapid-growth companies can learn from leading brands as you craft your messaging and marketing
  • Risk vs reward: Measuring marketing and brand position decisions
  • You vs your competitors: Ways to separate from the pack
  • Tools + resources to help your leadership and marketing teams build + plan for success



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Date and Time

Location

Ideal HR

31 Boland Court

Greenville, SC 29615

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