$150

BIZ & BRAND BOOTCAMP

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Location

1217 Ritchie Rd

1217 Ritchie Road

Capitol Heights, MD 20743

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Refund Policy

No Refunds

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So many people hear the word "brand" and dont understand what it really means, let alone how to do it properly. Your brand introduces you before your customer ever even sees or meets you. Your brand is the perception in the consumers mind that concerns the quality and attributes of your company (whether small or HUGE). Your brand is what your prospect sees or thinks when they hear you or your companies name. It is a term widely used yet unevenly understood, and often poorly executed.

    • content marketing: made simple, content marketing is story telling. we will discuss creating relevant value on a consistent basis to attract a clearly defined audience to maintain customer loyalty and consumer choice.
    • influencer marketing: the grey territory between an official testimonial and a subtle product mention, which is done almost in passing. How to find and utilize the most influential people in your market to boost your visibility and sales.
    • measurement and ROI: setting goals, measuring them, and ensuring a return on investment (also includes product pricing)
    • platforms and audience: defining your market and ideal customer and chOosing the right social media platforms to market with.
    • UGC and transparency: how to promote and boost user generated content based on client experience and exuDe transparency so your customer feels like they know you!
    • self PR: managing your reputation on and offline and creating newsworthy and eye-catching moments
    • apps and graphics: the top 5 apps on my phone that help me maintain and manage my busy life on and offline!

This will be an extremely informative session packed with knowledge from not only university based public relations schooling, but over 10 years of real life experience creating a brand from scratch and managing its relevance and growth! Whether your business is just an idea, newly started or has been around for years and you want to revive it ... grab a ticket to this event!

We will have swag bags with some awesome content and vendor opportunities are available!

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Date and Time

Location

1217 Ritchie Rd

1217 Ritchie Road

Capitol Heights, MD 20743

View Map

Refund Policy

No Refunds

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