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Big Brand Hackathon - June 16th-18th, 2012

Mobile {Dev} Sync

Saturday, June 16, 2012 at 9:00 AM - Sunday, June 17, 2012 at 9:00 PM (PDT)

Big Brand Hackathon - June 16th-18th, 2012

Registration Information

Registration Type Sales End Price Fee Quantity
New Developer: Building Apps for the first time! Ended $10.00 $0.00
Experience Developer: Built many apps and ready to build more! Ended $10.00 $0.00
Startups and Professional Developers - Building apps to make my company look good! Ended $10.00 $0.00
Gawker: There to check out the devs and provide support Ended $10.00 $0.00

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Event Details


Big Brand Hack

Brand Sponsor:

             Home Depot        


Platinum Sponsor:


Gold Sponsor:
NokiaSilver Sponsor:
YPMasheryOpen Shift

What do you get when you mix Big Brands with Big Brains and Big Prizes?  A one-of-a-kind program to connect developers, brands and mobile technology – The Big Brand Hackathon.

The Big Brand hack recognizes developers as the New Creative Class for the mobile marketplace and puts them in front of the world’s most well-known consumer brands for two days as partners who can transform concepts into code and ideas into apps. 

Compete for more than 25K in cash and 20K in prizes. Brand giants Kraft Foods & The Home Depot will reward developers who design apps that drive brand awareness through social, location and other mobile services. Nokia will award developers 50 of its hot-selling Lumia devices for the best Window’s Phone apps. (see full prize packages below)

Developer finalists selected over the two day hack will have a chance to showcase their app to attendees (+600) at the elite Social-Loco conference.The Big Brand Hack is produced by Mobile {Dev}Sync in conjunction with Social-Loco, the premier conference for social, location and mobile technology.


BIG BRAND Hackathon

WHEN:                 June 16th & 17th, Finalist will present at Social-Loco conference on June 18th

WHERE:               Madrone Studios - San Francisco, CA

WHO:                   Developers & Big Brands (Kraft, Home Depot, Nokia, Context, YP & more

WHAT:                  Code for cash, prizes & devices (25K in cash awards for winners)


At the Big Brand Hackathon, participating brands will share their business challenge to developers. Teams and individual developers spend an intensive weekend of coding to come up with creative, technology-based solutions that include a location and social feature that brands can put into the marketplace.

The Big Brand Hackathon is a unique chance for developers to connect and create apps for brands, show their grasp of the full complex mobile marketplace, and demonstrate imagination and mobile ingenuity beyond 1’s & 0’s.

It’s also a great place for brands to find new technologies and ideas to reach consumers and grown their own developer communities.

REGISTER NOW & be the first developers recognized as the New Creative Class of 2012.


·       HOME DEPOT       1st  Prize               $8,000      2nd  Prize               $3,000

·       KRAFT                     1st Prize               $8,000      2nd Prize             $3,000

·       QUALCOMM          1st Prize       12mth SDK      2nd Prize        6mth SDK

·       Best Use of Social and Location Mashup                                 $2,500

·       Best Use of Scout for Apps                                                          $1,000

·       People's Choice                                                                             $1,000

·       Best Windows Phone Apps                               NOKIA Lumia 800 device (up to 50 devices)

Big Brand Hack Producers:

  Social LocoMobile {Dev}SyncAnthem

Community Supporters:



Have questions about Big Brand Hackathon - June 16th-18th, 2012? Contact Mobile {Dev} Sync
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When & Where

Madrone Studios
1417 15th Street
San Francisco, CA 94103

Saturday, June 16, 2012 at 9:00 AM - Sunday, June 17, 2012 at 9:00 PM (PDT)

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Mobile {Dev} Sync

Mobile {Dev} Sync brings together the mobile application value chain to focus on key issues that directly affect, disrupt or change the future of the mobile application industry.

Carriers, device manufactures, app developers and fortune 1000 brands come together to educate, connect, and share ideas about the mobile application marketplace. Mobile {Dev} Sync hosts programs in key technology cities across the US, including Boston, New York, San Francisco, Seattle and Dallas.

  Contact the Organizer

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