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Beyond the "bubble": How to appeal to a broader consumer target

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Wolff Olins

200 Varick Street

#1001

New York, NY 10014

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This Spring join BrandActive and Wolff Olins for the second installment of our three-part breakfast series: How to Change – Using Brand to Drive Business Transformation.


We live in turbulent times. Divides across the country are wide, and the “coastal elite” are accused of being out of touch with the rest of America. Together we will investigate how disruptive companies emerging out of New York can use brand to grow and connect with consumers on mass — moving out of the New York “bubble” onto a national and global stage.

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Wolff Olins + BrandActive breakfasts bring together forward-thinking leaders and disruptors for provocative conversations about a variety of topics.


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Wolff Olins

200 Varick Street

#1001

New York, NY 10014

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