£192.46 – £377.94

Best in class: Boost your Chinese student numbers

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Emerging Communications

The Shard - MR2&3 room

32 London Bridge Street

SE1 9SG

United Kingdom

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It's time for A CHANGE

With increased numbers of Chinese students choosing to study abroad, 39% of non-EU student VISA were issued to Chinese students from Oct 2015 – Sep 2016, 6000 more Chinese students came to study in the UK compared to the previous academic year, the time has never been better to target Chinese students.

But with this opportunity, comes increased global competition. The need to differentiate yourself and appeal to these lucrative segments, has never been more important.

Decision making is also becoming more complex with students and their parents becoming far more aware of their options, more demanding, and discerning.

Did you know that 17% of students were motivated by their peers whilst making the overseas education decision? Did you know that half of your followers would leave you if you posted irrelevant contents to them?

How do you know how to appeal to students and parents alike? How can you use your alumni to market your courses?

To learn this and more, attend our half-day workshop and have the opportunity to network with other organisations and learn in an interactive environment.

Does any of the following resonate with you?

  • With increased competition, how will we differentiate ourselves?

  • Why are our digital activities not working as well as expected?

  • How will we meet our 2018/2019 Chinese recruitment targets?

  • How do I know what’s working?

  • How important are agents in decision making?

  • My budget is limited, how can I work smarter?

Who should attend?

Digital and/or International Marketing Officers who work for UK universities, educational institutions, and education service providers.

We’ve done all the work, come and learn from us

At Emerging Communications, we have a team of education specialists, who assist universities and similar organizations to successfully recruit students in China. From our hands-on perspective and continuous practice, we know what works and how to achieve true success.

What you will learn

  • Understanding the ever-changing Chinese student market

  • Not just broadcasting information but engaging with Chinese students

  • How to play your channel games

  • What does success look like and best practices

  • Smart planning and budgeting


Find the full event agenda and speaker's biographies here.

If you need more information on whether this workshop is right for you please contact info@emergingcomms.com or leave us a message here.

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Location

Emerging Communications

The Shard - MR2&3 room

32 London Bridge Street

SE1 9SG

United Kingdom

View Map

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