Beginners Social Media Strategy Workshop

Welcome to the Beginners Social Media Strategy Workshop!

It’s a 2-hour, hands-on session designed to help small business owners and freelancers get confident with the fundamentals of social media — so you can head into 2025 with clarity (and no more guessing what to post).

This session is aimed at beginners or those who want to refresh their social media basics — perfect for small business owners who want to take the guesswork out of posting.

💡 We’ll cover:
• The basics of using Instagram, TikTok & Facebook for business
• What kind of content actually helps your business grow
• How to plan your content with purpose (not panic)
• How to tailor your approach for different platforms

You’ll leave with a clear plan on how to use social media to your advantage — plus we’ll wrap up with a Q&A session, so you can ask me about your specific business or platforms.

Jess is a brand designer and marketing strategist based in Durham, and founder of Jessica Digital Creative Studio — home of the Proper You™ philosophy. She helps small businesses build brands that feel true to them through storytelling, design, and strategy that actually makes sense.

PLEASE NOTE: that the function rooms are on the first floor, with approximately 15 steps up to the floor and a further 6 steps to our chosen room.