$65

BD NOW | Digital Evolution of Business Development Marketing Materials

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In a year defined by digital transformation, it's important that business development strategies and marketing materials continue to evolve.

About this Event

We need to find new ways to connect with our HR contacts and prospective members to share our story and demonstrate how we can help. The way we do that is evolving from face-to-face interaction to digital new member brochures, video, interactive presentations, and more.

Package includes two webinars: November 5th and 12th, 2020

8:30 - 9:30 Pacific/9:30-10:30 Mountain/10:30-11:30 Central/11:30-12:30 Eastern

November 5th | Building Better SEG Partnerships

Strengthening your B2B relationships with your SEG human resource contacts is critical to keeping communication channels open to connect with prospective members. During this session we will discuss digital B2B marketing materials that share why partnering with your credit union is a win for both the SEG and its employees. We will also share other ideas such as impact reports, presentations for SEG leadership teams, and various ways to integrate into their overall employee wellness program.

November 12th | Engaging with Members and Prospective Members

In most cases we are unable to have the face-to-face interaction that has been successful for us pre-COVID. It’s time to evolve not only our outreach, but the tools we use. During our time together we will discuss digital new member packets, use of video, themed virtual onsites, driving dialogue through one-on-one virtual meetings, digital questionnaires, and more.

Join us for these two discussions that explore how to transform your marketing collateral into a strategic interactive, digital member journey that delivers results.

Guest Speakers:

Lisa Reynolds

Relationship Marketing Manager

First Financial Federal Credit Union

Deliana Gamez

Vice President Business Development

Corporate America Family Credit Union

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Eventbrite's fee is nonrefundable.

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