B2B Workshop: Target Markets

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B2B Workshop: Target Markets

Join us for our first Bench to Bedside Workshop of the year: Target Market Segmentation

When and where

Date and time


Center for Medical Innovation 10 North 1900 East #rm 22 Salt Lake City, UT 84112

Map and directions

How to get there

About this event

Our first training lecture for student teams, the Customer Discovery workshop covers the basic process of how to identify who is truly the customer of a product, and what steps should be taken to understand their viewpoints. Food will be provided for attendees who have RSVP ahead of time.

More information about Bench to Bedside can be found here

Questions? Please contact b2b@utah.edu