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AT&T Mobile App Hackathon - Women in Technology

Alex Donn (AT&T Developer Program)

Friday, May 31, 2013 at 6:00 PM - Sunday, June 2, 2013 at 10:00 PM (PDT)

Palo Alto, CA

Ticket Information

Type End     Quantity
Hackathon Newbie (Coming to Check Things Out!) Ended Free  
I'm a native developer (iOS, Android, and/or Windows Phone) Ended Free  
I'm a back-end dev Ended Free  
I'm a front-end dev Ended Free  
I'm a visual designer or a UX designer (I create delightful experiences) Ended Free  
Marketing person (I know market validation through surveys) Ended Free  
Non-Dev Idea person (I have ideas and am looking for a team) Ended Free  
Staff and Technical Support (Employees of AT&T and Senseis) Ended Free  

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Event Details

Are you an entrepreneurial woman with an amazing idea you can’t wait to get built? Are you a developer with awesome skills excited to work on a women led start-up?

Come join us for our first ever women focused AT&T Mobile App Hackathon, an event produced by the AT&T Developer program in coordination with Women in Technology International! At AT&T, we have adopted a progressive approach to innovation – one that embraces openness and encourages collaboration between entrepreneurs and professionals of all genders and backgrounds. We believe that women have provided a critical spark to the tech industry and with additional opportunities the next generation of women professionals can be the catalyst we need to accelerate innovation and economic growth.

This hackathon will provide women the opportunity to lead diverse teams of men and women developers to create new innovative products. The top three teams will receive valuable assistance in taking their ideas from concept to market and be featured during the Women Powering Technology Summit on June 2nd through 4th in Santa Clara, CA.

We Supply: Quick presentations and code samples that help to bootstrap your hacking, food to keep you going, and caffeine to keep you awake. Along with technical senseis to assist you in building faster, smarter, and with new tools.

You Bring: Your laptop, skills & ideas. Come with a collaborative, team focused mindset and/or team up in advance on Twitter/Facebook/Google+ via the #atthack hashtag. Whether you are a backend person and code in Ruby/PHP/.NET or are a designer and only work with Illustrator, you are invited to attend this event. Every group needs a good balance of talent and your development skills are needed!

Event Schedule.  The following is a list of the weekends agenda:

  • Friday - May 31st

    • 6PM - Friday Evening - Kickoff event with dinner, networking, and developer dating which leads into idea pitches and team formation.
    • 7PM - Friday Evening - Speakers present (please see below for list)
    • 8PM - Friday Evening - Pitch ideas and form teams
    • 12AM - Friday Evening - End of the day 1
  • Saturday - June 1st

    • 10AM - Saturday Morning -  The fun continues with an all day hackathon. Work with the teams that you formed on Friday night to produce the app spec’d out the night before. Senseis will be available throughout the entire event to help you code up your solution.
    • 11AM - Saturday Morning - Idea review session 1 - refine your pitch with business consultants and review your technology stack
    • 1PM - Saturday Afternoon - Lunch is Served
    • 6PM - Saturday Evening -Dinner is served
    • 7PM - Saturday Evening -Idea review session 2 - This is not a repeat of the last line. We want to make sure that you refine your pitch a second time with business consultants and review your technology stack to ensure that you have the highest possibility of winning.
    • 12AM - Saturday Evening - End of the day 2
  • Sunday - June 2nd
    • 10AM - Sunday Morning -  The fun continues! Work with the teams from Saturday to complete the app spec’d. Senseis will be available throughout the entire event to help you code up your solution. App submissions will be accepted throughout the day with a deadline of 2PM.
    • 1PM - Sunday Afternoon - Lunch is Served
    • 2PM - Sunday Afternoon - Pencils down. Please sign up your teams to present via this link: http://bit.ly/hackprezreg Pitches start promptly at 2PM and are limited to three (3) minutes per team. No powerpoints unless you are only presenting an idea.

Prizes. Each team must have one female member in order to be eligible to compete for prizes at this event:

  • Best Hackathon Overall App 
    • 1st Place - $500 in Gift Cards for the team, 1 year Github "Medium" Plan for team to share, $500 in Facebook Ad credit, Facebook sweatshirts for team, and a 3-month membership to NestGSV incubator and accelerator. Membership includes dedicated workspace, business development coaching, Investor Pitch Days (NestINVEST), Founder's curriculum (NestEDU), conference room access, IT support, gym membership and more.
    • 2nd Place - $300 in Gift Cards for the team and 1 year Github "Small" Plan for team to share, and $250 in Facebook Ad credit.
    • 3rd Place - $200 in Gift Cards for the team and 1 year Github "Micro" Plan for team to share, and $250 in Facebook Ad credit.

Judging Criteria. Apps will be judged based on the criteria below and weighted accordingly.  

  • 25% Weight - Ability to clearly articulate what your app does
  • 25% Weight - Originality of idea
  • 25% Weight - Quality of UI/UX
  • 25% Weight - Difficulty of Technical Implementation

Hackathon Legal. 

Social Media. 

  • Follow us @attdeveloper for live updates and photos from the event

 


Speakers

 

Judy Little Ericsson

Alex Donn, Senior Marketing Manager at AT&T, is based out of sunny Seattle! His passion is educating developers young and old about mobile application development best practices through events like hackathons that fuse the collective interests of multiple technology and business leaders. He loves bacon and is allergic to all types of gluten. Judy Little is VP of Strategic Partnerships for EricssonJudy has over 17 years of experience in the wireless communications industry.  She has been with Ericsson since 1992 and is currently Head of Strategic Alliance Management for Ericsson in North America based in San Jose. Judy is responsible for identifying Ericsson's long-term vision with partners and developing a strategy to ensure we maximize the partnership growth potentialand drive business value creation for Ericsson’s customers.
 
She has served in a variety of roles within the industry including SVP Sales for Tier 1 Operators, GM for Enterprise and Marketing.

Janelle Wang

Radhika Emens

Janelle Wang is a Bay Area news anchor, award winning reporter, talk show host, and producer. Janelle currently anchors the 5pm news on NBC Bay Area and reports on global and political issues at 6pm. Prior to that, she spent over 8 years at KGO-TV ABC7 as a reporter and anchor. During her time there, she also hosted "The View from the Bay" for its entire 4 year run. She was nominated for multiple Emmys for her work on the "live" one hour, daily talk show. Guests included Oprah, Joan Rivers, and the cast of Twilight, as well as political figures like Presidents Jimmy Carter and Barack Obama, and Secretary of State Hillary Clinton.

 Radhika Emens, Regional Network Director of WITI Silicon Valley, is CEO and Founder of Tanjah Partners. A global citizen, she was born in India, raised in Morocco and educated in the United States. She is multilingual in 8 languages – English, French, Spanish, Italian, Portuguese, Arabic and 2 native Indian languages, Tamil and Kannada – and she is passionate about leveraging this talent for her clients.  

 

She works closely with business partners in management consulting, regulatory & legislative consulting, marketing communications and other specialized areas of expertise to help her clients achieve their global business objectives.

 

Anar Simpson Danika Patrick

Anar Simpson is the founder of Parallel Earth a social media start-up which brings a rich media presence to real-life events. Her career in technology took root in the Oil & Gas industry in Calgary, Canada after which she had several roles in academia with a technology focus until she moved to Silicon Valley. She is a member of the Organizing Committee of the C100; a member of the Advisory Committee for U.S. State Department TechWomen program and a member of the advisory board of WiredDifferently, a citizen science initiative from MIT. She is also the Global Ambassador for Technovation Challenge. Anar has a Bachelors in Computer Science and a Masters in Communications from the University of Calgary and has completed the Program in Innovation and Entrepreneurship at the Graduate School of Business at Stanford University.

Danika Patrick is an Innovation Lead in the AT&T Foundry, Palo Alto. She brings her experience doing user-centered research and design strategy to create new products and services that delight customers. She is currently working on everything from call-center support to the next generation, connected car.

 Jen Davis  Bear Douglas Facebook

Jen Davis is a 20+ software industry veteran responsible for the Plantronics Spokes platform, which supports the companies Unified Communications and Contextual Intelligence initiatives.  Prior to Product Management, she worked in IT where she managed the administration and the custom development for all of Plantronics business critical applications.  Jen has a BA in Computer Science and is continuing her studies at UCSC focusing on web development and user experience design.  She is really just a geek at heart getting started in BASIC on her beloved Commodore 64

Bear Douglas is Developer Advocate at Facebook where she works with mobile developers to help them implement Facebook Login and Open Graph. Before Facebook, she was at Strobe working on their HTML5 app platform. She can also be found on twitter: @beardigsit

Judges

 Cathy Coughlin  Marci Harris
Cathy Coughlin is senior executive vice president and global marketing officer of AT&T Inc., the world's largest telecommunications company. She was appointed to her current role in June 2007. Coughlin oversees brand strategy, advertising, corporate communications, events and sponsorships worldwide. She has responsibility for AT&T's brand and reputation around the globe. Coughlin has been active in the community. She currently serves on the board of directors of several organizations including Northwestern University and the Girl Scouts of the USA. She also serves on the board of trustees of the American Film Institute. She holds a Bachelor of Arts degree in economics from Northwestern University and a Master of Science in Finance degree from St. Louis University. In Summer 2012, RCR Wireless named Coughlin to the list of "Top Ten Women in Wireless." Marci Harris began public service work as Tornado Recovery Coordinator for Jackson, Tenn., working with private and public organizations and state, local and federal agencies to marshall resources and rebuild. In 2007, she became Tax, Trade, and Health Counsel to Pete Stark, then-Chairman of the Health Subcommittee of Ways and Means, and was Committee lead for Medicare Program Integrity and Physician Payments Sunshine provisions of the House health reform bill. She left the Hill in February 2010 to build POPVOX. She holds a J.D. from the University of Memphis and an LL.M from American University’s Washington College of Law.
 Aleda Schaffer  Leslie Hitchcock
Aleda Schaffer is a creative business strategist who works with startups around the Bay Area to grow their businesses through American Airline’s Innovator’s Initiative. Aleda finds and vets select startups to support with travel grants, marketing resources and connections with American’s employees, departments and customers. In addition, she is building long term relationships with high growth entrepreneurs, venture capitalists, angels, incubators and accelerators. Prior to this, Aleda managed American’s Airport of the Future project to improve the airport experience for travelers. Aleda has an MBA from Johnson at Cornell University and lives in San Mateo with her adoring husband and son. Leslie Hitchcock is the Events Partnerships Manager at TechCrunch, producing the TechCrunch Disrupt Conference and Hackathon franchise, among other events. Outside of work she enjoys yoga, running and traveling. You can find her on Twitter at @LSH.
 Valerie Lanard  Julie Price
Valerie Lanard is Founder and CEO of streaming fitness video startup, Gigabody.  Prior to following her dream and combining her 2 passions of fitness and technology, she spent 11 years at Ask.com, most recently managing the Knowledge Engineering Tools team. Her team built web and hadoop-backed solutions for company needs ranging from analytics reporting systems to automated deployment and publishing tools.  Valerie holds a Masters degree from the UC Berkeley School of Information, where she studied user interface design and usability. 

Julie Price is an expert in new product development, HCI, UX, marketing, behavior-change, positive psychology, fitness, and game design.  Julie has 16-years of new product development experience across several industries and a Wharton MBA.  She's designed products for millions of users and is now dedicated to creating mobile and social games that help people lead healthier and happier lives.

Jen Davis Bear Douglas Facebook
Jen Davis is a 20+ software industry veteran responsible for the Plantronics Spokes platform, which supports the companies Unified Communications and Contextual Intelligence initiatives.  Prior to Product Management, she worked in IT where she managed the administration and the custom development for all of Plantronics business critical applications.  Jen has a BA in Computer Science and is continuing her studies at UCSC focusing on web development and user experience design.  She is really just a geek at heart getting started in BASIC on her beloved Commodore 64  Bear Douglas is Developer Advocate at Facebook where she works with mobile developers to help them implement Facebook Login and Open Graph. Before Facebook, she was at Strobe working on their HTML5 app platform. She can also be found on twitter: @beardigsit
 
Mentors
 
Bhawna Singh Jennifer Davis 
Bhawna Singh leads Ask.com’s core search team and works in the area of big data, language modelling, machine learning, and natural language processing. She is passionate about developing distributed and highly scalable software technologies. Bhawna holds Master degrees in Computer Science and Software Engineering and Bachelors in Electronics. Jen Davis is a 20+ software industry veteran responsible for the Plantronics Spokes platform, which supports the companies Unified Communications and Contextual Intelligence initiatives.  Prior to Product Management, she worked in IT where she managed the administration and the custom development for all of Plantronics business critical applications.  Jen has a BA in Computer Science and is continuing her studies at UCSC focusing on web development and user experience design.  She is really just a geek at heart getting started in BASIC on her beloved Commodore 64 
 
 
 
 

Sponsors

AT&T Developer Program

Ericsson

Women innovate Mobile

WITI

NuoDB

Layer 7 Technologies

Have questions about AT&T Mobile App Hackathon - Women in Technology? Contact Alex Donn (AT&T Developer Program)
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When & Where


AT&T Foundry
260 Homer Ave
Palo Alto, CA 94301

Friday, May 31, 2013 at 6:00 PM - Sunday, June 2, 2013 at 10:00 PM (PDT)


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Organizer

Alex Donn (AT&T Developer Program)

Hi! I am a developer evangelist with the AT&T Developer Program and specialize in rapid mobile app development

 

If you have any questions about this event or mobile application development in general, please find me on Twitter and message me!

  Contact the Organizer

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