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The premier, data-driven event for the French online advertising industry will return to Paris on November 14, 2013. ATS Paris 2013 will focus on current data and technology trends in French digital advertising.
The industry in France has seen some significant and unique changes over the last year, including the rise of publisher consortiums with La Place Media and Audience Squared now established in the local market, and the uptake of programmatic buying in video and TV which is accelerating faster in France than anywhere else in Europe. Online video will be a big focus of the event this year, given the significant shift of budgets into this channel.
ATS Paris 2013 will offer the opportunity to hear more from those involved at the forefront of these trends, as well as from thought leaders who are shaping the direction of the industry from here. The event will include detailed dialogue examining what differentiates the market in France from elsewhere, and how this compares to growth and trends seen across Europe, the UK and the US. The event promises the best content and insight from local players on the key issues affecting the market-place in France.
ATS Paris 2013 will feature THE biggest names in the industry and the most influential participants, providing the audience with the best content and insight from local players on the key issues aftecting the industry in France. Be sure to secure your ticket today!
ATS Paris is a predominantly French speaking event, with an English/French translation service available.
ExchangeWire.com tracks ad tech, media buying trends and the data-driven display marketplace in the EMEA and the APAC regions. Delving deep into the business of automated media trading and the technology that underpins it, the site aims to keep readers up to date on all the latest news and developments from the exchange space.
ExchangeWire.com provides opinion and analysis on the following sector companies: yield optimisers, specialist media buyers, ad networks, agency trading desks, publishers, data exchanges, ad exchanges and specialist ad-tech providers in the mobile, video and online display markets.
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